Detangler Spray
MaybeAn estimated 0.4% of orders come back. But the average product has 15,143 reviews to catch up to, so Detangler Spray is a Maybe.
- Flapen Score
- 61 / 100Top 7% of 10,978 Beauty & Personal Care niches · +13 vs the category median of 4861
- Market size
- $1.8M/yr1.3M searches / yr
- 90-day growth
- -0.4%search demand this quarter
- Competition
- 50%top-5 click share · 14 brands · 609 sellers
Flapen Score
Detangler Spray against its category
The dotted line is the Beauty & Personal Care average. Past it, Detangler Spray is stronger. Inside it, weaker.
Market
The Detangler Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Detangler Spray 1.3M times last year and spent an estimated $1.8M. The top 5 brands take 69% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 13.3% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -0.4%
- Conversion, latest week
- 13.3%
- Market size, estimated
- $1.8Ma year
- Peak month
- January1.9× the quietest month
- Top search term
- detangler spray for kids367K searches a year
02 · Price
A sale here is worth $10.20.
Listings sell for $10.20 on average, from $4.91 to $27.05. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $10.20 that is $82K to $102K a year per listing.
- Average price
- $10.20under the $15 to $100 sweet spot
- Price range
- $4.91–$27.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $82K–$102K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #147 within Detanglers. It carries 15,143 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #147in Detanglers
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 15,143per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Detangler Spray products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SoCozy Detangler Leave-In Conditioner Spray For Kids Hair Fruity-Tutti 8 Fl Oz (Pack of 1)
- Price
- $8.07
- Rating
- 4.4/5
- Reviews
- 13,303
- Age
- 11y ago

The Honest Company Conditioning Hair Detangler Tear-Free Hypoallergenic Leave-In Conditioner and Fortifying Spray Citrus Vanilla Refresh 4 fl oz
- Price
- $6.57
- Rating
- 4.5/5
- Reviews
- 54,723
- Age
- 12y ago

Aussie Kids Moist Detangler Spray Sulfate & Paraben Free Moisturizing & Tangle-Free Hair Care for Kids Cruelty-Free 8 Fl Oz Each 3 Pack
- Price
- $14.17
- Rating
- 4.6/5
- Reviews
- 5,243
- Age
- 4y ago

So Cozy Leave In Conditioner Spray (8 Fl Oz) Paraben-Free Detangler for Kids Curly Hair Deep Conditioner & Tangle-Free Curls Gentle & Nourishing with Keratin Vitamin B5 Olive Oil & Jojoba Oil
- Price
- $8.75
- Rating
- 4.5/5
- Reviews
- 35,269
- Age
- 9y ago

Aveeno Kids Hydrating Detangling Spray with Oat Extract Quickly Detangles Hair Tear-Free Gentle on Sensitive Skin & Scalp Detangler Spray for Kids Hypoallergenic 10 fl. oz
- Price
- $8.27
- Rating
- 4.6/5
- Reviews
- 2,643
- Age
- 3y ago
Trending
estimated 90-day click momentum
Aussie Ultra Wonder Daily Mist Lightweight Multi-Use Detangler silicone-free for All Hair Types and Curls 7.6oz
- Price
- $9.27
- Rating
- 4.4/5
- Reviews
- 1,254
- Age
- 7mo ago

SoCozy Swim Leave In Conditioner Spray & Treatment for Kids Hair (8 Fl Oz) Protects & Repairs Pool Sun & Salt Damaged Hair Gentle Formula with Activated Charcoal Vitamin B5 & Sunflower Seed Extract
- Price
- $7.80
- Rating
- 4.6/5
- Reviews
- 8,949
- Age
- 10y ago

Aussie Kids Moist Detangler Spray Sulfate & Paraben Free Moisturizing & Tangle-Free Hair Care for Kids Cruelty-Free 8 Fl Oz Each 3 Pack
- Price
- $14.17
- Rating
- 4.6/5
- Reviews
- 5,243
- Age
- 4y ago

The Honest Company Fragrance-Free Conditioning Hair Detangler Tear-Free Hypoallergenic Leave-In Conditioner and Fortifying Spray for Sensitive Skin 4 fl oz
- Price
- $6.67
- Rating
- 4.5/5
- Reviews
- 54,723
- Age
- 1y ago

Pipette Leave-In Hair Detangler Spray for Kids 4.4 Fl Oz Silicone-free Detangling Spray with Squalane to Moisturize All Hair Types Toddler and Kids Hair Products Orange and Vanilla Scent
- Price
- $7.84
- Rating
- 4.5/5
- Reviews
- 924
- Age
- 4y ago
Newest
by launch date
Aussie Ultra Wonder Daily Mist Lightweight Multi-Use Detangler silicone-free for All Hair Types and Curls 7.6oz
- Price
- $9.27
- Rating
- 4.4/5
- Reviews
- 1,254
- Age
- 7mo ago

The Honest Company Fragrance-Free Conditioning Hair Detangler Tear-Free Hypoallergenic Leave-In Conditioner and Fortifying Spray for Sensitive Skin 4 fl oz
- Price
- $6.67
- Rating
- 4.5/5
- Reviews
- 54,723
- Age
- 1y ago

Aveeno Kids Coily Hair Leave-In Conditioner Toddler Leave-In Conditioner for Sensitive Scalps Gently Detangles & Moisturizes Leaving Natural Curls & Coils Smooth Hypoallergenic 8 fl. oz
- Price
- $8.16
- Rating
- 4.7/5
- Reviews
- 584
- Age
- 1y ago

Evereden Kids Detangler Spray | No Silicones Dermatologist-Tested EWG Verified | 4-in-1 Leave-In Conditioner for Girls & Curly Hair Wet or Dry | Vegan No Sulfates Paraben or Phthalate
- Price
- $20.73
- Rating
- 4.5/5
- Reviews
- 1,062
- Age
- 1y ago

Aveeno Kids Hydrating Detangling Spray with Oat Extract Quickly Detangles Hair Tear-Free Gentle on Sensitive Skin & Scalp Detangler Spray for Kids Hypoallergenic 10 fl. oz
- Price
- $8.27
- Rating
- 4.6/5
- Reviews
- 2,643
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
609
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 94%
Open market
24%
- SO COZY26%
- The Honest Company14%
- Aussie12%
- Fairy Tales9%
- Aveeno Baby8%
- Johnson's Baby8%
Demand
Detangler Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Detangler Spray search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- detangler spray for kids367K/yr
- kids detangler spray235K/yr
- hair detangler spray for kids102K/yr
- leave in conditioner for kids67K/yr
- kids hair detangler spray67K/yr
- kids leave in conditioner64K/yr
- kids detangler51K/yr
- toddler detangler spray48K/yr
- aussie detangler spray39K/yr
- detangling spray kids33K/yr
Reviews and returns
What reviews say buyers love and hate about Detangler Spray
We read the reviews and the return reasons for every product selling here.
“Awful Smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Detangler Spray questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









