Is dermmatch profitable to sell on Amazon United States?

The niche generates $28K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.0%. Flapen's verdict: Skip it (37/100).

How competitive is the dermmatch niche?

8 brands and 11 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in dermmatch?

Top complaints mined from reviews: Color, Functionality-Overall, Value For Money. The return rate is 2.1%.

What does it cost to enter the dermmatch niche?

Listings span $14.19–$33.93; the average listing price is $19.81 (sweet spot $15–$100). The average incumbent carries 18,062 reviews — the moat a new listing must climb.

dermmatch

Skip it

A small market ($28K/yr) — this niche doesn't clear our bar today.

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Price range

Great$14.19–$33.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$19.81

avg listing price — sweet spot $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Brand share

Bad90%

top-5 brand share — brand-locked demand

Competition

Bad76%

top-5 click share — a locked-up shelf

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad18,062.42

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.0%

90-day search growth — must beat 0% to launch

Market size

Bad$28K

$28K/yr · 97K searches

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United States niche tracking, dermmatch is a $28K/yr Amazon United States market (97K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 37/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

dermmatch market data

Units sold / yr: 2K–2K; avg 100–250/product
Revenue / yr: $30K–$40K; units × avg price
Conversion rate: 1.5%
Avg BSR: #173
Page quality: 0%
Prime: 100%
Sponsored: 83%
Out of stock: 0.0%
Avg brand age: 54 months
Avg seller age: 146 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

FOR: BEAUT60%
Boldify15%
LIPFISBARBERSHOP.COM5%
Nuva Colors5%
BATCI HAIR ATELIER5%
Thick Fiber4%
Open — no brand owns it (2 brands, 5%)

Demand

Weekly Amazon search volume, last 11 weeks — -18.0% search growth over the last 90 days.

Open Trend

Top dermmatch search terms

scalp tattoo27K/yr -39.2%1.7% conv.
scalp dye13K/yr +25.0%1.0% conv.
dermmatch10K/yr +45.2%0.8% conv.
spray on hair8K/yr -14.7%0.5% conv.
scalp tattoo for thinning hair4K/yr -29.5%0.6% conv.
forbeaut scalp tattoo4K/yr -21.0%3.4% conv.
waterproof hair concealer4K/yr +32.9%0.4% conv.
scalp tatoo4K/yr -47.2%1.3% conv.
dermmatch hair loss concealer5K/yr +7.6%0.5% conv.
dermatch4K/yr +19.2%0.8% conv.

All search terms

Top dermmatch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FORBEAUT Scalp Tattoo Black Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g

FOR: BEAUT$19.463.0★242 rev

FORBEAUT Scalp Tattoo Brown Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g (Brown)

FOR: BEAUT$19.303.0★242 rev

LIPFISBARBERSHOP.COM BLACKIFY Herbal Hair Concealer for Thinning Hair and Bald Spots (50 ml)

LIPFISBARBERSHOP.COM$20.203.1★282 rev

BOLDIFY Hairline Powder - Water-Resistant Root Touch Up Hair Color for Gray Coverage - 24-Hour Stain-Proof Mess-Free Hair Powder for Thinning Hair - Dark Brown

Boldify$16.394.3★42,009 rev

Nuva Scalp Micro-Pigmentation Ink - Customizable Neutral Undertone for SMP Procedures Vegan Made in USA (Black)

Nuva Colors$14.194.4★32 rev

Newest

by launch date

FORBEAUT Scalp Tattoo Brown Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g (Brown)

FOR: BEAUT$19.30242 rev

5mo ago

Batci Hair Concealer Cream for Thinning Hair & Bald Spots - Non-Fiber Scalp Concealer Root Touch-Up for Men & Women Sweat/Water Resistant One Shade for Black Brown & Grey Hair 1 fl oz (30ml)

BATCI HAIR ATELIER$33.93287 rev

10mo ago

LIPFISBARBERSHOP.COM BLACKIFY Herbal Hair Concealer for Thinning Hair and Bald Spots (50 ml)

LIPFISBARBERSHOP.COM$20.20282 rev

1y ago

FORBEAUT Scalp Tattoo Black Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g

FOR: BEAUT$19.46242 rev

1y ago

Nuva Scalp Micro-Pigmentation Ink - Customizable Neutral Undertone for SMP Procedures Vegan Made in USA (Black)

Nuva Colors$14.1932 rev

2y ago

What buyers say about dermmatch

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“Excellent Product”

Coverage11%

“Covers well”

Color10%

“shade is perfect”

Ease Of Use8%

“Easy fix”

Ease Of Application7%

“Easy application”

Efficiency5%

“Effective”

Advertised Vs Actual Product5%

“As advertised”

Value For Money4%

“Great price”

Suitability Colored Hair4%

“It blends naturally with my hair color”

Durability3%

“that lasts and have used for years now”

What buyers complain about

Color14%

“Disappointed in the color”

Functionality-Overall7%

“not good results”

Value For Money7%

“Waste of money”

Ease Of Application5%

“Not as easy to apply”

Coverage5%

“Not a strong coverage”

Durability4%

“Fell short”

Suitability Colored Hair3%

“Color did not match my hair”

Advertised Vs Actual Product3%

“False advertising”

Ease Of Use3%

“Kinda hard to use”

Allergies3%

“Itchy”

Top return reasons

Color47%

Advertised Vs Actual Product10%

Functionality-Overall9%

Suitability Colored Hair7%

Coverage7%

Suitability Short Hair2%

Ease Of Application1%

Defective Material/Parts1%

Size-Overall1%

Value For Money1%

Common questions

Is dermmatch profitable to sell on Amazon United States?: The niche generates $28K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.0%. Flapen's verdict: Skip it (37/100).
How competitive is the dermmatch niche?: 8 brands and 11 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in dermmatch?: Top complaints mined from reviews: Color, Functionality-Overall, Value For Money. The return rate is 2.1%.
What does it cost to enter the dermmatch niche?: Listings span $14.19–$33.93; the average listing price is $19.81 (sweet spot $15–$100). The average incumbent carries 18,062 reviews — the moat a new listing must climb.