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Dermaplaning Tool

Fail

The top 5 brands take 100% of clicks, so Dermaplaning Tool is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$878K/yr354K searches / yr
90-day growth
+28.6%search demand this quarter
Competition
80%top-5 click share · 5 brands · 331 sellers

Flapen Score

Dermaplaning Tool against its category

The dotted line is the Beauty & Personal Care average. Past it, Dermaplaning Tool is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dermaplaning Tool market on Amazon at a glance

Shoppers on Amazon United States searched for Dermaplaning Tool 354K times last year and spent an estimated $878K. All 5 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 27.4% of those searches ended in a purchase.

Shoppers searched for this 354K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 27.4% of those searches ended in a purchase. Searches in the last 90 days moved +28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $878K a year.

Searches, last 12 months
354K
Growth, 90 days vs prior 90
+28.6%
Conversion, latest week
27.4%
Market size, estimated
$878Ka year
Peak month
April1.3× the quietest month
Top search term
tinkle razors for women face168K searches a year

02 · Price

A sale here is worth $9.08.

Listings sell for $9.08 on average, from $4.69 to $23.95. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 8,000 to 10,000 of them. At $9.08 that is $73K to $91K a year per listing.

Average price
$9.08under the $15 to $100 sweet spot
Price range
$4.69–$23.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
8,000–10,000
Revenue per listing a year
$73K–$91K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #14 within Men's. It carries 55,454 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#14in Men's
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
55,454per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Dermaplaning Tool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

331

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 165%
  • Brand 219%
  • Brand 39%
  • Brand 44%
  • Brand 52%

Demand

Dermaplaning Tool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dermaplaning Tool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tinkle razors for women face168K/yr
  • tinkle razors74K/yr
  • twinkle razor for women face32K/yr
  • tinkle28K/yr
  • tinkle razor11K/yr
  • tinkle dermaplane razor for women face10K/yr
  • twinkle face razor3K/yr
  • twinkle razor6K/yr
  • tinkle eyebrow razor4K/yr
  • twinkle razors5K/yr

Reviews and returns

What reviews say buyers love and hate about Dermaplaning Tool

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
19%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dermaplaning Tool questions

Answered from the same tracked data.