Skip to content

Dermaplaning Oil

Fail

The average product has 31,120 reviews to catch up to, so Dermaplaning Oil is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$338K/yr261K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
76%top-5 click share · 13 brands · 42 sellers

Flapen Score

Dermaplaning Oil against its category

The dotted line is the Beauty & Personal Care average. Past it, Dermaplaning Oil is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dermaplaning Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Dermaplaning Oil 261K times last year and spent an estimated $338K. The top 5 brands take 81% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $338K a year.

Searches, last 12 months
261K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
10.2%
Market size, estimated
$338Ka year
Peak month
January1.4× the quietest month
Top search term
dermaplane oil139K searches a year

02 · Price

A sale here is worth $12.63.

Listings sell for $12.63 on average, from $7.98 to $23.21. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $12.63 that is $19K to $25K a year per listing.

Average price
$12.63under the $15 to $100 sweet spot
Price range
$7.98–$23.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$19K–$25K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Face Oil. It carries 31,120 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#60in Face Oil
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
31,120per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Dermaplaning Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

42

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

14%

  • Brand 129%
  • Brand 220%
  • Brand 319%
  • Brand 48%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (7 brands, 14%)

Demand

Dermaplaning Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Dermaplaning Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dermaplane oil139K/yr
  • dermaplaning oil30K/yr
  • face oil for dermaplaning21K/yr
  • dermaplane oil for face7K/yr
  • facial oil for dermaplaning10K/yr
  • face shaving oil11K/yr
  • dermaplane face oil7K/yr
  • kitsch dermaplane oil4K/yr
  • dermaplane oil for women face8K/yr
  • oil for dermaplaning face6K/yr

Reviews and returns

What reviews say buyers love and hate about Dermaplaning Oil

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Smell”
0.8%of orders come back
“Strong smell”
A buyer, on “Smell”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Dermaplaning Oil questions

Answered from the same tracked data.