dermaplaning kit
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$15.06avg listing price — sweet spot $15–$100
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good721.69avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.53–$24.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$177K$177K/yr · 177K searches
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dermaplaning kit is a $177K/yr Amazon United States market (177K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 46/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
dermaplaning kit market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- $188K–$226K
- units × avg price
- Conversion rate
- 6.6%
- Avg BSR
- #60
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 85%
- Out of stock
- 0.0%
- Avg brand age
- 34 months
- Avg seller age
- 140 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
13
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- JILL59%
- Billie20%
- arstech12%
- Epielle3%
- OYB3%
- Kitsch3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.6% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Top dermaplaning kit search terms
- jill razor starter kit47K/yr
- jill dermaplaning kit19K/yr
- jill razor35K/yr
- dermaplaning kit26K/yr
- billie dermaplane razor11K/yr
- dermaplane kit for women face12K/yr
- dermaplaning kit for women face5K/yr
- dermaplane razor kit4K/yr
- billie face razor4K/yr
- billie dermaplane3K/yr
Top dermaplaning kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jill Dermaplane Kit in Rose - Hair Identifying Spray NOT Included - Includes 1 Pre-Shave Cleanser Sachet & Oil Wipe 1 Post-Shave Moisturizer 2 Disposable Blades
JILL$21.884.2★117 rev
Billie - Dermaplane Starter Kit - Reusable Handle + 3 Refill Blades - Remove Facial Hair + Perfectly Shape Brows - Dermatologist-Approved - Malibu
Billie$11.484.5★2,171 rev
Hair Identifier Spray for Face Shaving Dermaplaning Tool Skin Body Dermaplaning Spray for Women with 4 Face Razor for Face Shaver Hair Removal Kit Excess Hair Dermaplane Razor for Women Face
arstech$9.184.2★1,888 rev
Jill Hair Identifying Spray Dermaplaning + Facial Hair Prep Mist for Women Highlights Fine Peach Fuzz & Stubble for Precise Shaving & Exfoliation 2 fl oz
JILL$14.414.1★208 rev
Jill Dermaplane Razor Refills for Women 8 Single-Use Face Razor Blades for Facial Hair Removal & Exfoliation Fits Jill Original Dermaplaner Only (Not Compatible with Pro Kit)
JILL$12.444.3★354 rev
Newest
by launch date
Jill Dermaplane HairID Kit
JILL$24.890 rev
Jill Dermaplane Kit in Rose - Hair Identifying Spray NOT Included - Includes 1 Pre-Shave Cleanser Sachet & Oil Wipe 1 Post-Shave Moisturizer 2 Disposable Blades
JILL$21.88117 rev
Jill Hair Identifying Spray Dermaplaning + Facial Hair Prep Mist for Women Highlights Fine Peach Fuzz & Stubble for Precise Shaving & Exfoliation 2 fl oz
JILL$14.41208 rev
Jill Dermaplane Kit in Cream - Hair Identifying Spray NOT Included - Includes 1 Pre-Shave Cleanser Sachet & Oil Wipe 1 Post-Shave Moisturizer 2 Disposable Blades
JILL$22.0447 rev
Jill J2 Dermaplane Refill Blades 12 Advanced Replacement Blades for Jill Wand Removes Peach Fuzz & Dull Skin with Petite & Wide Blades for Pro-Level Exfoliation 6 Full Shaves
JILL$14.6124 rev
Trending
90-day click momentumJill Dermaplane HairID Kit
JILL$24.890.0★
Jill J2 Dermaplane Refill Blades 12 Advanced Replacement Blades for Jill Wand Removes Peach Fuzz & Dull Skin with Petite & Wide Blades for Pro-Level Exfoliation 6 Full Shaves
JILL$14.614.7★
Hair Identifier Spray for Face Shaving Dermaplaning Tool Skin Body Dermaplaning Spray for Women with 4 Face Razor for Face Shaver Hair Removal Kit Excess Hair Dermaplane Razor for Women Face
arstech$9.184.2★
Jill Hair Identifying Spray Dermaplaning + Facial Hair Prep Mist for Women Highlights Fine Peach Fuzz & Stubble for Precise Shaving & Exfoliation 2 fl oz
JILL$14.414.1★
Jill Dermaplane Kit in Rose - Hair Identifying Spray NOT Included - Includes 1 Pre-Shave Cleanser Sachet & Oil Wipe 1 Post-Shave Moisturizer 2 Disposable Blades
JILL$21.884.2★
What buyers say about dermaplaning kit
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to hold”
“Good quality”
“My skin feels smooth”
“It does the job”
“Exactly what I wanted”
“Excellent at facial hair removal”
“Great value”
“Smells amazing, does its job and my face feels so smooth”
“doesnt irritate the skin”
“Theres no irritation”
What buyers complain about
“not worth the cost”
“Not the results I expected”
“The smell was very very unpleasant”
“Irritation”
“I have sensitive”
“Ran out after one use”
“slightly messy”
“Not impressed with shaving quality”
“my skins a little to dry for this method”
“Does not fit in tool handle”
Top return reasons
Common questions
- Is dermaplaning kit profitable to sell on Amazon United States?
- The niche generates $177K/yr across 13 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -5.6%. Flapen's verdict: Skip it (46/100).
- How competitive is the dermaplaning kit niche?
- 6 brands and 13 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in dermaplaning kit?
- Top complaints mined from reviews: Value For Money, Functionality-Overall, Smell. The return rate is 0.3%.
- When does demand for dermaplaning kit peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the dermaplaning kit niche?
- Listings span $7.53–$24.89; the average listing price is $15.06 (sweet spot $15–$100). The average incumbent carries 722 reviews — the moat a new listing must climb.