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Dermaplane Spray

Maybe

An estimated 0.5% of orders come back. But the top 5 products take 70% of clicks, so Dermaplane Spray is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$174K/yr206K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
70%top-5 click share · 12 brands · 21 sellers

Flapen Score

Dermaplane Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Dermaplane Spray is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dermaplane Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Dermaplane Spray 206K times last year and spent an estimated $174K. The top 5 brands take 73% of clicks. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months
206K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
6.6%
Market size, estimated
$174Ka year
Peak month
July2.3× the quietest month
Top search term
dermaplane spray179K searches a year

02 · Price

A sale here is worth $12.72.

Listings sell for $12.72 on average, from $8.97 to $21.74. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $12.72 that is $10K to $13K a year per listing.

Average price
$12.72under the $15 to $100 sweet spot
Price range
$8.97–$21.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$10K–$13K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #57 within Women's. It carries 826 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#57in Women's
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
826per listing
Listings tracked
13

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Dermaplane Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

21

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

22%

  • Brand 130%
  • Brand 217%
  • Brand 312%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Dermaplane Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.3×

Search terms

Top Dermaplane Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dermaplane spray179K/yr
  • dermaplane powder8K/yr
  • dermaplane razor and spray8K/yr
  • dermaplane powder spray4K/yr
  • face powder for dermaplaning3K/yr
  • dermaplaning powder2K/yr
  • dermaplane spray powder1K/yr
  • dermaplaning prep products861/yr
  • dermaplane spray to show hair38/yr

Reviews and returns

What reviews say buyers love and hate about Dermaplane Spray

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
13%of negative reviews mention “Smell”
0.5%of orders come back
“Heavy Scent”
A buyer, on “Smell”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Dermaplane Spray questions

Answered from the same tracked data.