Skip to content
45

dermalogica vitamin c serum

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 36Growth 50Conversion 75Competition 10Returns 97Price range 61Avg price 87Brand share 0Review moat 65Quality gap 32

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great$68.03

avg listing price — sweet spot $15–$100

Conversion

Good7.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good890.11

avg incumbent reviews — the moat a new listing must climb

Price range

Good$13.67–$154.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+20.7%

90-day search growth — must beat 0% to launch

Market size

Okay$177K

$177K/yr · 37K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad88%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, dermalogica vitamin c serum is a $177K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May. Verdict: Skip it — 45/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

dermalogica vitamin c serum market data

Units sold / yr
3K–3K
avg 250–500/product
Revenue / yr
$170K–$204K
units × avg price
Conversion rate
7.0%
Avg BSR
#527
Page quality
0%
Prime
100%
Sponsored
78%
Out of stock
0.0%
Avg brand age
66 months
Avg seller age
139 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Dermalogica93%
  • The Ordinary7%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +20.7% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.1×

Top dermalogica vitamin c serum search terms

  • dermalogica vitamin c serum20K/yr
  • dermalogica vitamin c11K/yr
  • dermalogica biolumin-c serum7K/yr
All search terms

Top dermalogica vitamin c serum products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$18K20%$35K30%$53K40%$71K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about dermalogica vitamin c serum

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“From the moment I received it, the quality and attention to detail were immediately apparent”

Value For Money16%

“Good price”

Suitability Combination Skin11%

“Good for sensitive skin”

Soft Feel10%

“Makes your skin soft”

Brightness/Shine/Glow5%

“Made my skin have a nice shine”

Moist/Dry4%

“Essential for hydration”

Smell3%

“I have sensitive skin, so I love that it is fragrance free, i have used it everyday and night and havent gotten irritation once”

Absorbency3%

“It absorbs easily, has no strange or unpleasant smell, and leaves my skin feeling smooth and refreshed”

Symptom Reduction3%

“it has lightened the dark spots considerably”

Texture/Consistency-Overall2%

“Texture ok”

What buyers complain about

Smell27%

“Smells like fish”

Functionality-Overall8%

“its still did not perform well”

Adhesion/Stickiness8%

“Leaves sticky residue on your face”

Symptom Reduction7%

“It didn't make a difference in my skin”

Allergies6%

“It irritates my skin”

Texture/Consistency-Overall5%

“Not sure I like this texture”

Suitability Dry Skin5%

“Every time I use it my face becomes red and there is dryness and peeling”

Quality-Overall4%

“No as good as other products you have”

Value For Money4%

“Now this isn't a lot cheaper by any means”

Skin Health3%

“my skin feels dirty all over again”

Top return reasons

Advertised Vs Actual Product16%
Smell16%
Functionality-Overall11%
Product Condition8%
Value For Money7%
Moist/Dry6%
Adhesion/Stickiness5%
Skin Health5%
Suitability Combination Skin5%
Size-Overall3%

Common questions

Is dermalogica vitamin c serum profitable to sell on Amazon United States?
The niche generates $177K/yr across 9 tracked products. 90-day search growth is +20.7%. Flapen's verdict: Skip it (45/100).
How competitive is the dermalogica vitamin c serum niche?
2 brands and 5 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in dermalogica vitamin c serum?
Top complaints mined from reviews: Smell, Functionality-Overall, Adhesion/Stickiness. The return rate is 0.7%.
When does demand for dermalogica vitamin c serum peak?
Demand peaks in Apr–May; the busiest month runs 3.1× the quietest.
What does it cost to enter the dermalogica vitamin c serum niche?
Listings span $13.67–$154.02; the average listing price is $68.03 (sweet spot $15–$100). The average incumbent carries 890 reviews — the moat a new listing must climb.