Derma Roller

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

-4.7%

Conversion, latest week

6.2%

Market size, estimated

$2.9Ma year

Peak month

January1.4× the quietest month

Top search term

derma roller1.8M searches a year

Listings sell for $13.88 on average, from $4.81 to $44.00. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 15,000 to 20,000 of them. At $13.88 that is $208K to $278K a year per listing.

Average price

$13.88under the $15 to $100 sweet spot

Price range

$4.81–$44.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

15,000–20,000

Revenue per listing a year

$208K–$278K

Returns

0.8%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Microdermabrasion. It carries 5,231 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#42in Microdermabrasion

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

5,231per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months