Deodorant Men Spray

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.9M a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

9.3%

Market size, estimated

$3.9Ma year

Peak month

July1.4× the quietest month

Top search term

deodorant men spray325K searches a year

Listings sell for $17.76 on average, from $5.08 to $53.42. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At $17.76 that is $89K to $107K a year per listing.

Average price

$17.76inside the $15 to $100 sweet spot

Price range

$5.08–$53.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

5,000–6,000

Revenue per listing a year

$89K–$107K

Returns

0.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Deodorants & Antiperspirants. It carries 2,973 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#105in Deodorants & Antiperspirants

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,973per listing

Listings tracked

33

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

96 months