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Dental Chair

Fail

Prices span $26.33–$2278.97, mostly outside the sweet spot, so Dental Chair is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$106K/yr69K searches / yr
90-day growth
-8.0%search demand this quarter
Competition
24%top-5 click share · 39 brands · 58 sellers

Flapen Score

Dental Chair against its category

The dotted line is the Beauty & Personal Care average. Past it, Dental Chair is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dental Chair market on Amazon at a glance

Shoppers on Amazon United States searched for Dental Chair 69K times last year and spent an estimated $106K. The top 5 brands take 47% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-8.0%
Conversion, latest week
0.6%
Market size, estimated
$106Ka year
Peak month
October1.3× the quietest month
Top search term
dental chair28K searches a year

02 · Price

A sale here is worth $249.28.

Listings sell for $249.28 on average, from $26.33 to $2278.97. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $249.28 that is $0 to $25K a year per listing.

Average price
$249.28above the $15 to $100 sweet spot
Price range
$26.33–$2278.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$25K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #6,289 within Salon & Spa Equipment. It carries 895 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
75%
Out of stock, average day
5.7%
Average rank
#6,289in Salon & Spa Equipment
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
895per listing
Listings tracked
83

04 · Newcomers

9 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
9Amazon's first-year sales bar
Average brand age
37 months

Products

Top Dental Chair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

58

Top-5 brand share

47%

Top 20: 87%

Top-5 click share

24%

Top 20: 53%

Open market

47%

  • Brand 114%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Dental Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '25JulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dental Chair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dental chair28K/yr
  • esthetician stool20K/yr
  • dentist chair12K/yr
  • esthetician chair with back support5K/yr
  • spa chairs4K/yr

Reviews and returns

What reviews say buyers love and hate about Dental Chair

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Comfort-Overall”
2.7%of orders come back
“not as comfortable as they say”
A buyer, on “Comfort-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dental Chair questions

Answered from the same tracked data.