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Degree Ultra Clear Black and White Spray

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Degree Ultra Clear Black and White Spray is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$397K/yr406K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
49%top-5 click share · 4 brands · 101 sellers

Flapen Score

Degree Ultra Clear Black and White Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Degree Ultra Clear Black and White Spray is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Degree Ultra Clear Black and White Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Degree Ultra Clear Black and White Spray 406K times last year and spent an estimated $397K. All 4 brands take every click. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 406K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $397K a year.

Searches, last 12 months
406K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
7.0%
Market size, estimated
$397Ka year
Peak month
July1.5× the quietest month
Top search term
secret spray deodorant for women96K searches a year

02 · Price

A sale here is worth $13.98.

Listings sell for $13.98 on average, from $3.19 to $28.31. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $13.98 that is $7K to $10K a year per listing.

Average price
$13.98under the $15 to $100 sweet spot
Price range
$3.19–$28.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #121 within Deodorants & Antiperspirants. It carries 3,505 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#121in Deodorants & Antiperspirants
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
3,505per listing
Listings tracked
29

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
70 months

Products

Top Degree Ultra Clear Black and White Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

101

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 92%

Open market

0%

  • Brand 181%
  • Brand 216%
  • Brand 33%
  • Brand 41%
  • Open — no brand owns it (0%)

Demand

Degree Ultra Clear Black and White Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Degree Ultra Clear Black and White Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • secret spray deodorant for women96K/yr
  • secret deodorant spray51K/yr
  • secret deodorant for women spray58K/yr
  • secret spray deodorant27K/yr
  • dove aluminum free deodorant spray23K/yr
  • deodorant women aluminum free spray16K/yr
  • aluminum free deodorant for women spray16K/yr
  • secret spray16K/yr
  • secret deodorant spray for women17K/yr
  • secret dry spray deodorant for women17K/yr

Reviews and returns

What reviews say buyers love and hate about Degree Ultra Clear Black and White Spray

We read the reviews and the return reasons for every product selling here.

53%of positive reviews mention “Smell”
26%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“Overpowering scent”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Degree Ultra Clear Black and White Spray questions

Answered from the same tracked data.