Is Deep Wave Bob Wig Human Hair profitable to sell on Amazon United States?

Flapen scores Deep Wave Bob Wig Human Hair 49 out of 100 on Amazon United States, a Fail. Shoppers spend $34K a year across 37 tracked products. 8 of the 8 products launched in the last year cleared the first-year sales bar. Search demand grew +3.5% in the last 90 days.

How competitive is the Deep Wave Bob Wig Human Hair niche on Amazon United States?

33 brands and 35 sellers compete in Deep Wave Bob Wig Human Hair on Amazon United States. The top 5 Deep Wave Bob Wig Human Hair products take 47% of clicks, and the top 5 brands take 53%.

What do buyers complain about in Deep Wave Bob Wig Human Hair?

Deep Wave Bob Wig Human Hair buyers on Amazon United States complain most about Wig/Artificial Hair Quality, Size-Overall, and Thickness. An estimated 6.3% of orders come back, which is high.

When does demand for Deep Wave Bob Wig Human Hair peak?

Search demand for Deep Wave Bob Wig Human Hair on Amazon United States peaks in Mar, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Deep Wave Bob Wig Human Hair niche?

Deep Wave Bob Wig Human Hair sells for $49.04 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $32.53 to $97.45. The average product has 1,097 reviews, the count a new listing must catch up to.

Deep Wave Bob Wig Human Hair

Fail

Shoppers spend an estimated $34K a year here, so Deep Wave Bob Wig Human Hair is a Fail.

Filters No Dominant Brand Quality Gap High Returns

Flapen Score: 49
49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size: $34K/yr72K searches / yr
90-day growth: +3.5%search demand this quarter
Competition: 47%top-5 click share · 33 brands · 35 sellers

Flapen Score

Deep Wave Bob Wig Human Hair against its category

The dotted line is the Beauty & Personal Care average. Past it, Deep Wave Bob Wig Human Hair is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Deep Wave Bob Wig Human Hair market on Amazon at a glance

Shoppers on Amazon United States searched for Deep Wave Bob Wig Human Hair 72K times last year and spent an estimated $34K. The top 5 brands take 53% of clicks. Demand peaks in Mar. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months: 72K
Growth, 90 days vs prior 90: +3.5%
Conversion, latest week: 1.0%
Market size, estimated: $34Ka year
Peak month: March1.9× the quietest month
Top search term: deep wave bob wig human hair11K searches a year

02 · Price

A sale here is worth $49.04.

Listings sell for $49.04 on average, from $32.53 to $97.45. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $49.04 that is $0 to $5K a year per listing.

Average price: $49.04inside the $15 to $100 sweet spot
Price range: $32.53–$97.45
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 750–1K
Units per listing a year: 0–100
Revenue per listing a year: $0–$5K
Returns: 6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #678 within Wigs. It carries 1,097 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings: 92%
Prime listings: 100%
Out of stock, average day: 14.3%
Average rank: #678in Wigs
Average rating: 3.98 starsAmazon United States average 4.42 stars
Average reviews: 1,097per listing
Listings tracked: 37

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 8
Successful launches: 8Amazon's first-year sales bar
Average brand age: 23 months

Products

Top Deep Wave Bob Wig Human Hair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

33 falling

Sellers

Top-5 brand share

53%

Top 20: 89%

Top-5 click share

47%

Top 20: 84%

Open market

42%

Brand 119%
Brand 214%
Brand 310%
Brand 46%
Brand 55%
Brand 64%

Demand

Deep Wave Bob Wig Human Hair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Mar · busiest ÷ quietest = 1.9×

Search terms

Top Deep Wave Bob Wig Human Hair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

deep wave bob wig human hair11K/yr +13.5%0.9% conv.
curly human hair wig bob8K/yr -19.1%0.6% conv.
short deep wave wig human hair8K/yr +1.8%0.8% conv.
water wave bob wig human hair4K/yr +101.7%0.3% conv.
deep wave bob wig5K/yr +31.0%0.7% conv.
bob wig human hair curly5K/yr +4.0%0.6% conv.
wet and wavy bob wig human hair4K/yr +10.9%0.7% conv.
short deep wave wig4K/yr +3.5%0.4% conv.
deep wave bob5K/yr -13.2%1.4% conv.
8 inch curly human hair wig4K/yr -24.5%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Deep Wave Bob Wig Human Hair

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Wig/Artificial Hair Quality”

22%of negative reviews mention “Wig/Artificial Hair Quality”

6.3%of orders come back

“Cheap wig”

A buyer, on “Wig/Artificial Hair Quality”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Deep Wave Bob Wig Human Hair questions

Answered from the same tracked data.

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