Decorative Soap

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

101K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

1.9%

Market size, estimated

$30Ka year

Top search term

decorative soap30K searches a year

Listings sell for $15.81 on average, from $5.24 to $49.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $15.81 that is $0 to $2K a year per listing.

Average price

$15.81inside the $15 to $100 sweet spot

Price range

$5.24–$49.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.7%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,151 within Cleansers. It carries 4,620 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

96%

Out of stock, average day

3.9%

Average rank

#1,151in Cleansers

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

4,620per listing

Listings tracked

95

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months