Is dead sea profitable to sell on Amazon United States?

The niche generates $115K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.6%. Flapen's verdict: Skip it (42/100).

How competitive is the dead sea niche?

8 brands and 543 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 93% of demand.

What do buyers complain about in dead sea?

Top complaints mined from reviews: Value For Money, Smell, Size-Overall. The return rate is 0.4%.

When does demand for dead sea peak?

Demand peaks in Sep; the busiest month runs 2.7× the quietest.

What does it cost to enter the dead sea niche?

Listings span $7.06–$38.46; the average listing price is $25.08 (sweet spot $15–$100). The average incumbent carries 9,262 reviews — the moat a new listing must climb.

dead sea

Skip it

Soft demand (-17.6% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.08

avg listing price — sweet spot $15–$100

Price range

Great$7.06–$38.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$115K

$115K/yr · 128K searches

Review moat

Bad9,262.42

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-17.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, dead sea is a $115K/yr Amazon United States market (128K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Sep. Verdict: Skip it — 42/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

dead sea market data

Units sold / yr: 5K–6K; avg 250–500/product
Revenue / yr: $125K–$150K; units × avg price
Conversion rate: 3.6%
Avg BSR: #268
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 78 months
Avg seller age: 134 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 flat

Sellers

543

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

Dead Sea Collection38%
YARELI37%
Ancient Minerals8%
Aromasong6%
Dead Sea Warehouse4%
One With Nature3%
Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.6% search growth over the last 90 days.

Peak months: Sep · busiest ÷ quietest = 2.7×

Open Trend

Top dead sea search terms

dead sea49K/yr -17.3%0.5% conv.
dead sea collection15K/yr -13.2%0.7% conv.
dead sea magnesium flakes11K/yr -33.0%6.3% conv.
dead sea body wash9K/yr -9.6%6.7% conv.
dead sea soak8K/yr -32.8%9.2% conv.
dead sea collection body wash6K/yr +3.1%7.2% conv.
yareli dead sea salt magnesium flakes4K/yr +16.8%9.6% conv.
dead sea minerals5K/yr -14.1%2.1% conv.
dead sea shampoo3K/yr -3.4%2.8% conv.
dead sea products4K/yr -9.9%0.0% conv.

All search terms

Top dead sea products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yareli Magnesium Flakes 15lb Dead Sea Bath Soak Alternative to Epsom Salt

YARELI$38.464.7★6,003 rev

Dead Sea Collection Sandalwood Mens Body Wash 3 in 1 Body Wash for Men for Hair Face & Body Moisturizing Shower Gel with Dead Sea Minerals Pack of 2 (33.8 fl oz each)

Dead Sea Collection$26.734.4★10,742 rev

Dead Sea Collection Coconut Body Wash for Women and Men - with Pure Dead Sea Minerals and Coconut Oil - Cleanses and Moisturizes Skin - Pack of 2 (67.6 fl. oz)

Dead Sea Collection$26.604.4★11,132 rev

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Unscented

YARELI$23.294.7★6,003 rev

Ancient Minerals Magnesium Bath Flakes Pure Zechstein Magnesium Chloride for Soaking and Whole-Body Replenishment 8 lb Bag

Ancient Minerals$28.294.8★22,708 rev

Newest

by launch date

Aromasong Magnesium Flakes 15lb Bulk Pack - Premium Dead Sea Magnesium Bath Salts & Foot Soak - 27 360 mg Per Bath - Superior Epsom Salt Alternative - Spa-Like Comfort at Home

Aromasong$37.5971 rev

10mo ago

Dead Sea Collection Shampoo and Conditioner Set for Strengthening and Volume - Pure Dead Sea Minerals Rosemary and Mint Hair Care - Nutrition Repair and Shine - Pack of 2 (33.8 & 30.6 Fl. Oz)

Dead Sea Collection$33.921,594 rev

2y ago

Aromasong Dead Sea Magnesium Flakes for Bath - 16 325 Mg Magnesium Chloride per Bath - Superior Alternative to Epsom Salt - Used as Muscle & Foot Soak - 14 oz Bag

Aromasong$7.06679 rev

2y ago

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Lavender

YARELI$23.366,003 rev

5y ago

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Unscented

YARELI$23.296,003 rev

5y ago

What buyers say about dead sea

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Quality - love it for baths”

Smell12%

“nice smooth scent”

Value For Money7%

“worth it”

Soft Feel7%

“Feels so good”

Efficiency4%

“Flakes work ok”

Sleep Quality4%

“Really help you sleep well”

Salt Content4%

“Relaxing and rejuvenating bath salt”

Magnesium3%

“Amazing magnesium”

Muscle Pain Relief3%

“A great cure for sore muscles”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Value For Money13%

“Not worth it”

Smell11%

“NO SCENT”

Size-Overall6%

“The bag to me is smaller”

Allergies6%

“It caused me skin irritation”

Leak-Proof4%

“Package came leaking”

Moist/Dry3%

“Very dry”

Quality-Overall3%

“Quality Control Suggested”

Texture/Consistency-Overall2%

“Now its more like a gooey mud”

Pain Relief-Overall2%

“sometimes after a trip my body hurts”

Motor Power2%

“didnt come with a pump for the bottles”

Top return reasons

Leak-Proof18%

Advertised Vs Actual Product13%

Smell10%

Functionality-Overall8%

Size-Overall8%

Value For Money5%