Dead Sea
FailDemand is soft, at -17.6% this quarter, so Dead Sea is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $115K/yr128K searches / yr
- 90-day growth
- -17.6%search demand this quarter
- Competition
- 59%top-5 click share · 8 brands · 543 sellers
Flapen Score
Dead Sea against its category
The dotted line is the Beauty & Personal Care average. Past it, Dead Sea is stronger. Inside it, weaker.
Market
The Dead Sea market on Amazon at a glance
Shoppers on Amazon United States searched for Dead Sea 128K times last year and spent an estimated $115K. The top 5 brands take 93% of clicks. Demand peaks in Sep. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.
- Searches, last 12 months
- 128K
- Growth, 90 days vs prior 90
- -17.6%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $115Ka year
- Peak month
- September2.7× the quietest month
- Top search term
- dead sea49K searches a year
02 · Price
A sale here is worth $25.08.
Listings sell for $25.08 on average, from $7.06 to $38.46. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $25.08 that is $6K to $13K a year per listing.
- Average price
- $25.08inside the $15 to $100 sweet spot
- Price range
- $7.06–$38.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$13K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #268 within Bath & Bathing Accessories. It carries 9,262 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #268in Bath & Bathing Accessories
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 9,262per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Dead Sea products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yareli Magnesium Flakes 15lb Dead Sea Bath Soak Alternative to Epsom Salt
- Price
- $38.46
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 6y ago

Dead Sea Collection Sandalwood Mens Body Wash 3 in 1 Body Wash for Men for Hair Face & Body Moisturizing Shower Gel with Dead Sea Minerals Pack of 2 (33.8 fl oz each)
- Price
- $26.73
- Rating
- 4.4/5
- Reviews
- 10,742
- Age
- 7y ago

Dead Sea Collection Coconut Body Wash for Women and Men - with Pure Dead Sea Minerals and Coconut Oil - Cleanses and Moisturizes Skin - Pack of 2 (67.6 fl. oz)
- Price
- $26.60
- Rating
- 4.4/5
- Reviews
- 11,132
- Age
- 7y ago

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Unscented
- Price
- $23.29
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 5y ago

Ancient Minerals Magnesium Bath Flakes Pure Zechstein Magnesium Chloride for Soaking and Whole-Body Replenishment 8 lb Bag
- Price
- $28.29
- Rating
- 4.8/5
- Reviews
- 22,708
- Age
- 21y ago
Trending
estimated 90-day click momentum
Aromasong Magnesium Flakes 15lb Bulk Pack - Premium Dead Sea Magnesium Bath Salts & Foot Soak - 27 360 mg Per Bath - Superior Epsom Salt Alternative - Spa-Like Comfort at Home
- Price
- $37.59
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 10mo ago

Dead Sea Collection Shampoo and Conditioner Set with Argan Oil Hydrating Softening Hair Products with Dead Sea Minerals for All Hair Types Set of 2 Bottles (33.8 & 30.6 Fl. Oz.)
- Price
- $33.90
- Rating
- 4.3/5
- Reviews
- 1,594
- Age
- 7y ago

Dead Sea Collection Tea Tree Body Wash for Women and Men - with Pure Dead Sea Minerals and Tea Tree Oil - Cleanses and Moisturizes Skin - Pack of 2 (67.6 fl. oz)
- Price
- $27.23
- Rating
- 4.4/5
- Reviews
- 11,132
- Age
- 7y ago

Minera Fine Grain Dead Sea Salt for Bath & Soaking 2 lbs Fast-Dissolving 100% Pure & Natural Unscented Skin-Nourishing Sea Salt
- Price
- $10.05
- Rating
- 4.7/5
- Reviews
- 4,025
- Age
- 10y ago

Aromasong Dead Sea Magnesium Flakes for Bath - 16 325 Mg Magnesium Chloride per Bath - Superior Alternative to Epsom Salt - Used as Muscle & Foot Soak - 14 oz Bag
- Price
- $7.06
- Rating
- 4.7/5
- Reviews
- 679
- Age
- 2y ago
Newest
by launch date
Aromasong Magnesium Flakes 15lb Bulk Pack - Premium Dead Sea Magnesium Bath Salts & Foot Soak - 27 360 mg Per Bath - Superior Epsom Salt Alternative - Spa-Like Comfort at Home
- Price
- $37.59
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 10mo ago

Dead Sea Collection Shampoo and Conditioner Set for Strengthening and Volume - Pure Dead Sea Minerals Rosemary and Mint Hair Care - Nutrition Repair and Shine - Pack of 2 (33.8 & 30.6 Fl. Oz)
- Price
- $33.92
- Rating
- 4.3/5
- Reviews
- 1,594
- Age
- 2y ago

Aromasong Dead Sea Magnesium Flakes for Bath - 16 325 Mg Magnesium Chloride per Bath - Superior Alternative to Epsom Salt - Used as Muscle & Foot Soak - 14 oz Bag
- Price
- $7.06
- Rating
- 4.7/5
- Reviews
- 679
- Age
- 2y ago

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Lavender
- Price
- $23.36
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 5y ago

Yareli Magnesium Flakes Dead Sea Bath Soak 5lb Unscented
- Price
- $23.29
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
543
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
4%
- Dead Sea Collection38%
- YARELI37%
- Ancient Minerals8%
- Aromasong6%
- Dead Sea Warehouse4%
- One With Nature3%
- Open — no brand owns it (2 brands, 4%)
Demand
Dead Sea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.7×
Search terms
Top Dead Sea search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dead sea49K/yr
- dead sea collection15K/yr
- dead sea magnesium flakes11K/yr
- dead sea body wash9K/yr
- dead sea soak8K/yr
- dead sea collection body wash6K/yr
- yareli dead sea salt magnesium flakes4K/yr
- dead sea minerals5K/yr
- dead sea shampoo3K/yr
- dead sea products4K/yr
Reviews and returns
What reviews say buyers love and hate about Dead Sea
We read the reviews and the return reasons for every product selling here.
“Not worth it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dead Sea questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









