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Day of the Dead Face Tattoos

Fail

Shoppers spend an estimated $32K a year here, so Day of the Dead Face Tattoos is a Fail.

Flapen Score
44
44 / 100
Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 48
Market size
$32K/yr251K searches / yr
90-day growth
+19.2%search demand this quarter
Competition
60%top-5 click share · 19 brands · 23 sellers

Flapen Score

Day of the Dead Face Tattoos against its category

The dotted line is the Beauty & Personal Care average. Past it, Day of the Dead Face Tattoos is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Day of the Dead Face Tattoos market on Amazon at a glance

Shoppers on Amazon United States searched for Day of the Dead Face Tattoos 251K times last year and spent an estimated $32K. The top 5 brands take 62% of clicks. Demand peaks in Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
+19.2%
Conversion, latest week
1.2%
Market size, estimated
$32Ka year
Peak month
October128.9× the quietest month
Top search term
day of the dead makeup27K searches a year

02 · Price

A sale here is worth $10.93.

Listings sell for $10.93 on average, from $5.34 to $28.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $10.93 that is $1K to $3K a year per listing.

Average price
$10.93under the $15 to $100 sweet spot
Price range
$5.34–$28.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #3,856 within Body. It carries 2,130 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
10.6%
Average rank
#3,856in Body
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
2,130per listing
Listings tracked
25

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Day of the Dead Face Tattoos products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

23

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

60%

Top 20: 94%

Open market

32%

  • Brand 121%
  • Brand 218%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Day of the Dead Face Tattoos search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 128.9×

Search terms

Top Day of the Dead Face Tattoos search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • day of the dead makeup27K/yr
  • day of the dead face tattoos35K/yr
  • dia de los muertos makeup21K/yr
  • day of the dead face stickers12K/yr
  • day of the dead tattoos7K/yr
  • catrina makeup kit26K/yr
  • sugar skull face tattoo8K/yr
  • catrina makeup14K/yr
  • day of the dead makeup kit16K/yr
  • dia de los muertos face tattoos15K/yr

Reviews and returns

What reviews say buyers love and hate about Day of the Dead Face Tattoos

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
17%of negative reviews mention “Color”
2.7%of orders come back
“not vibrant at all”
A buyer, on “Color”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Day of the Dead Face Tattoos questions

Answered from the same tracked data.