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Day Cream with Spf 30 Anti Aging

Fail

The top 5 brands take 100% of clicks, so Day Cream with Spf 30 Anti Aging is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$176K/yr39K searches / yr
90-day growth
-27.2%search demand this quarter
Competition
78%top-5 click share · 4 brands · 6 sellers

Flapen Score

Day Cream with Spf 30 Anti Aging against its category

The dotted line is the Beauty & Personal Care average. Past it, Day Cream with Spf 30 Anti Aging is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Day Cream with Spf 30 Anti Aging market on Amazon at a glance

Shoppers on Amazon United States searched for Day Cream with Spf 30 Anti Aging 39K times last year and spent an estimated $176K. All 4 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-27.2%
Conversion, latest week
6.5%
Market size, estimated
$176Ka year
Peak month
October2.3× the quietest month
Top search term
agelyss20K searches a year

02 · Price

A sale here is worth $69.76.

Listings sell for $69.76 on average, from $22.00 to $144.30. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $69.76 that is $0 to $7K a year per listing.

Average price
$69.76inside the $15 to $100 sweet spot
Price range
$22.00–$144.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 21.0% of listings are out of stock. The average listing ranks #2,346 within Eyes. It carries 8,098 reviews at 3.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
42%
Out of stock, average day
21.0%
Average rank
#2,346in Eyes
Average rating
3.72 starsAmazon United States average 4.42 stars
Average reviews
8,098per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
60 months

Products

Top Day Cream with Spf 30 Anti Aging products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 170%
  • Brand 215%
  • Brand 313%
  • Brand 42%

Demand

Day Cream with Spf 30 Anti Aging search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.3×

Search terms

Top Day Cream with Spf 30 Anti Aging search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • agelyss20K/yr
  • agelyss anti-aging cream11K/yr
  • agelyss anti-wrinkle cream4K/yr
  • agelyss retinol cream4K/yr

Reviews and returns

What reviews say buyers love and hate about Day Cream with Spf 30 Anti Aging

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Moist/Dry”
12%of negative reviews mention “Smell”
0.2%of orders come back
“Weird smell”
A buyer, on “Smell”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Day Cream with Spf 30 Anti Aging questions

Answered from the same tracked data.