Davines Oi Conditioner
FailThe top 5 products take 100% of clicks, so Davines Oi Conditioner is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $225K/yr29K searches / yr
- 90-day growth
- +10.9%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 3 sellers
Flapen Score
Davines Oi Conditioner against its category
The dotted line is the Beauty & Personal Care average. Past it, Davines Oi Conditioner is stronger. Inside it, weaker.
Market
The Davines Oi Conditioner market on Amazon at a glance
Shoppers on Amazon United States searched for Davines Oi Conditioner 29K times last year and spent an estimated $225K. One brand takes every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 20.0% of those searches ended in a purchase.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.0% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- +10.9%
- Conversion, latest week
- 20.0%
- Market size, estimated
- $225Ka year
- Peak month
- June1.2× the quietest month
- Top search term
- oi conditioner10K searches a year
02 · Price
A sale here is worth $39.07.
Listings sell for $39.07 on average, from $18.98 to $49.79. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At $39.07 that is $39K to $49K a year per listing.
- Average price
- $39.07inside the $15 to $100 sweet spot
- Price range
- $18.98–$49.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $39K–$49K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #107 within Conditioners. It carries 7,138 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #107in Conditioners
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 7,138per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 88 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 88 months
Products
Top Davines Oi Conditioner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 1100%
- Open — no brand owns it (0%)
Demand
Davines Oi Conditioner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Davines Oi Conditioner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oi conditioner10K/yr
- davines oi conditioner11K/yr
- oi conditioner davines for hair8K/yr
- davines conditioner oi352/yr
Reviews and returns
What reviews say buyers love and hate about Davines Oi Conditioner
We read the reviews and the return reasons for every product selling here.
“Smells expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Davines Oi Conditioner questions
Answered from the same tracked data.









