Dark Brown Hair Extensions

Shoppers searched for this 558K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.

Searches, last 12 months

558K

Growth, 90 days vs prior 90

+1.4%

Conversion, latest week

1.5%

Market size, estimated

$262Ka year

Peak month

October1.7× the quietest month

Top search term

dark brown hair extensions152K searches a year

Listings sell for $31.06 on average, from $8.51 to $75.90. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $31.06 that is $3K to $8K a year per listing.

Average price

$31.06inside the $15 to $100 sweet spot

Price range

$8.51–$75.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

8.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #165 within Hair Extensions. It carries 4,620 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#165in Hair Extensions

Average rating

4.08 starsAmazon United States average 4.42 stars

Average reviews

4,620per listing

Listings tracked

39

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

32 months