Dark Ash Blonde Hair Color
FailShoppers spend an estimated $69K a year here, so Dark Ash Blonde Hair Color is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $69K/yr134K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 51%top-5 click share · 8 brands · 91 sellers
Flapen Score
Dark Ash Blonde Hair Color against its category
The dotted line is the Beauty & Personal Care average. Past it, Dark Ash Blonde Hair Color is stronger. Inside it, weaker.
Market
The Dark Ash Blonde Hair Color market on Amazon at a glance
Shoppers on Amazon United States searched for Dark Ash Blonde Hair Color 134K times last year and spent an estimated $69K. The top 5 brands take 93% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $69Ka year
- Top search term
- dark ash blonde hair dye51K searches a year
02 · Price
A sale here is worth $12.63.
Listings sell for $12.63 on average, from $5.01 to $32.15. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.63 that is $1K to $3K a year per listing.
- Average price
- $12.63under the $15 to $100 sweet spot
- Price range
- $5.01–$32.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Hair Coloring Products. It carries 19,171 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #37in Hair Coloring Products
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 19,171per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Dark Ash Blonde Hair Color products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color Hair Dye For Up to 9 Weeks of Radiance Dark Ash Blonde 7A 1 Hair Dye Kit
- Price
- $12.51
- Rating
- 4.5/5
- Reviews
- 56,448
- Age
- 27y ago

COLORCHARM Permanent Cream Hair Color 7A Medium Smokey Ash Blonde 2 oz.
- Price
- $9.80
- Rating
- 4.5/5
- Reviews
- 856
- Age
- 1y ago

Revlon ColorSilk with Bond Repair Complex Blonde Permanent Hair Color 100% Gray Coverage Ammonia Free Hair Dye Vegan Keratin 60 Dark Ash Blonde (Pack of 3)
- Price
- $14.23
- Rating
- 4.6/5
- Reviews
- 2,573
- Age
- 1y ago

LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color B61 Downtown Brown (Hi-Lift Cool Brown) 1 Hair Dye Kit
- Price
- $10.43
- Rating
- 4.1/5
- Reviews
- 2,807
- Age
- 27y ago

Clairol ColorStrong Permanent Hair Dye AmmoniaFree PPDFree 100% Gray Coverage with Bonding System 7.1 Dark Ash Blonde - Bora Bora Hair Color Pack of 1
- Price
- $11.53
- Rating
- 4.0/5
- Reviews
- 2,621
- Age
- 1y ago
Trending
estimated 90-day click momentum
LOreal Paris Excellence Crme Permanent Hair Dye Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage 8.5A Medium Light Ash Blonde 1 Kit (Packaging May Vary)
- Price
- $8.66
- Rating
- 4.6/5
- Reviews
- 61,919
- Age
- 22y ago

Clairol Natural Instincts Demi-Permanent Hair Dye 7A Dark Cool Blonde | AmmoniaFree Vegan Hair Color with Coconut Oil & Aloe Vera | Pack of 3
- Price
- $23.19
- Rating
- 4.4/5
- Reviews
- 31,929
- Age
- 7y ago

Clairol Nicen Easy Permanent Hair Dye 7A/7C Dark Cool Blonde | 100% Gray Coverage | LongLasting NaturalLooking Color & Shine | Pack of 1
- Price
- $7.56
- Rating
- 4.4/5
- Reviews
- 786
- Age
- 10y ago

LOreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color Hair Dye For Up to 9 Weeks of Radiance Light Ash Blonde 9A 1 Hair Dye Kit
- Price
- $12.56
- Rating
- 4.5/5
- Reviews
- 56,448
- Age
- 22y ago

LOreal Paris Excellence Crme Permanent Hair Dye Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage 7 Dark Blonde 1 Kit (Packaging May Vary)
- Price
- $11.11
- Rating
- 4.6/5
- Reviews
- 61,919
- Age
- 19y ago
Newest
by launch date
COLORCHARM Permanent Cream Hair Color 7A Medium Smokey Ash Blonde 2 oz.
- Price
- $9.80
- Rating
- 4.5/5
- Reviews
- 856
- Age
- 1y ago

COLORCHARM Permanent Cream Hair Color 6A Dark Ash Blonde 2 oz.
- Price
- $9.11
- Rating
- 4.5/5
- Reviews
- 856
- Age
- 1y ago

Revlon ColorSilk with Bond Repair Complex Blonde Permanent Hair Color 100% Gray Coverage Ammonia Free Hair Dye Vegan Keratin 60 Dark Ash Blonde (Pack of 3)
- Price
- $14.23
- Rating
- 4.6/5
- Reviews
- 2,573
- Age
- 1y ago

XMONDO Color Dark Ash Blonde Color Depositing Mask & Semi-Permanent Hair Dye Super Gloss Infused with Bond Boosters for Nourishment Revitalize & Repair Vegan Formula 8 Fl Oz
- Price
- $29.71
- Rating
- 3.8/5
- Reviews
- 1,812
- Age
- 1y ago

Clairol ColorStrong Permanent Hair Dye AmmoniaFree PPDFree 100% Gray Coverage with Bonding System 7.1 Dark Ash Blonde - Bora Bora Hair Color Pack of 1
- Price
- $11.53
- Rating
- 4.0/5
- Reviews
- 2,621
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
91
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 93%
Open market
3%
- L'Oreal Paris41%
- COLORCHARM19%
- Clairol18%
- REVLON10%
- Naturtint4%
- AGE beautiful4%
- Open — no brand owns it (2 brands, 3%)
Demand
Dark Ash Blonde Hair Color search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dark Ash Blonde Hair Color search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dark ash blonde hair dye51K/yr
- dark ash blonde15K/yr
- 7a hair color9K/yr
- dark ash blonde hair color20K/yr
- medium ash blonde7K/yr
- rubio oscuro cenizo5K/yr
- rubio cenizo oscuro4K/yr
- ash blonde hair4K/yr
- loreal ash blonde3K/yr
- loreal light ash blonde hair color4K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dark Ash Blonde Hair Color questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









