Dark Ash Blonde Hair Color
FailShoppers spend an estimated $69K a year here, so Dark Ash Blonde Hair Color is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $69K/yr134K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 51%top-5 click share · 8 brands · 91 sellers
Flapen Score
Dark Ash Blonde Hair Color against its category
The dotted line is the Beauty & Personal Care average. Past it, Dark Ash Blonde Hair Color is stronger. Inside it, weaker.
Market
The Dark Ash Blonde Hair Color market on Amazon at a glance
Shoppers on Amazon United States searched for Dark Ash Blonde Hair Color 134K times last year and spent an estimated $69K. The top 5 brands take 93% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $69Ka year
- Top search term
- dark ash blonde hair dye51K searches a year
02 · Price
A sale here is worth $12.63.
Listings sell for $12.63 on average, from $5.01 to $32.15. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.63 that is $1K to $3K a year per listing.
- Average price
- $12.63under the $15 to $100 sweet spot
- Price range
- $5.01–$32.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Hair Coloring Products. It carries 19,171 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #37in Hair Coloring Products
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 19,171per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Dark Ash Blonde Hair Color products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
91
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
51%
Top 20: 93%
Open market
3%
- Brand 141%
- Brand 219%
- Brand 318%
- Brand 410%
- Brand 54%
- Brand 64%
- Open — no brand owns it (2 brands, 3%)
Demand
Dark Ash Blonde Hair Color search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dark Ash Blonde Hair Color search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dark ash blonde hair dye51K/yr
- dark ash blonde15K/yr
- 7a hair color9K/yr
- dark ash blonde hair color20K/yr
- medium ash blonde7K/yr
- rubio oscuro cenizo5K/yr
- rubio cenizo oscuro4K/yr
- ash blonde hair4K/yr
- loreal ash blonde3K/yr
- loreal light ash blonde hair color4K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dark Ash Blonde Hair Color questions
Answered from the same tracked data.









