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Dae Mirage Mist Leave in

Maybe

Products sell for $34.12 on average, inside the sweet spot. But the top 5 brands take 100% of clicks, so Dae Mirage Mist Leave in is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$291K/yr81K searches / yr
90-day growth
+20.2%search demand this quarter
Competition
83%top-5 click share · 2 brands · 3 sellers

Flapen Score

Dae Mirage Mist Leave in against its category

The dotted line is the Beauty & Personal Care average. Past it, Dae Mirage Mist Leave in is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dae Mirage Mist Leave in market on Amazon at a glance

Shoppers on Amazon United States searched for Dae Mirage Mist Leave in 81K times last year and spent an estimated $291K. All 2 brands take every click. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $291K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+20.2%
Conversion, latest week
10.6%
Market size, estimated
$291Ka year
Peak month
July1.7× the quietest month
Top search term
dae shampoo33K searches a year

02 · Price

A sale here is worth $34.12.

Listings sell for $34.12 on average, from $15.43 to $62.48. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $34.12 that is $34K to $43K a year per listing.

Average price
$34.12inside the $15 to $100 sweet spot
Price range
$15.43–$62.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$34K–$43K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #450 within Shampoo & Conditioner Sets. It carries 749 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#450in Shampoo & Conditioner Sets
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
749per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
74 months

Products

Top Dae Mirage Mist Leave in products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%

Demand

Dae Mirage Mist Leave in search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Dae Mirage Mist Leave in search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dae shampoo33K/yr
  • dae shampoo and conditioner29K/yr
  • dae shampoo and conditioner set6K/yr
  • dae wave spray7K/yr
  • dae hibiscus wave spray4K/yr
  • dae leave in conditioner spray2K/yr
  • dae mirage mist leave in163/yr

Reviews and returns

What reviews say buyers love and hate about Dae Mirage Mist Leave in

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Smell”
22%of negative reviews mention “Smell”
1.1%of orders come back
“the scent is OVERPOWERING”
A buyer, on “Smell”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dae Mirage Mist Leave in questions

Answered from the same tracked data.