Cuticle Oil Roller

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-11.7%

Conversion, latest week

9.0%

Market size, estimated

$60Ka year

Peak month

December1.4× the quietest month

Top search term

essie cuticle oil19K searches a year

Listings sell for $8.54 on average, from $6.65 to $13.16. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 2,000 to 2,500 of them. At $8.54 that is $17K to $21K a year per listing.

Average price

$8.54under the $15 to $100 sweet spot

Price range

$6.65–$13.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

2,000–2,500

Revenue per listing a year

$17K–$21K

Returns

0.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Nail Care. It carries 4,446 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#17in Nail Care

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

4,446per listing

Listings tracked

4

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months