cuticle oil pen empty
Skip itA concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Price range
Good$5.00–$35.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,671.8avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.61avg listing price — sweet spot $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Okay$130K$130K/yr · 188K searches
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, cuticle oil pen empty is a $130K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 41/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
cuticle oil pen empty market data
- Units sold / yr
- 10K–13K
- avg 750–1,000/product
- Revenue / yr
- $106K–$133K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #464
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 7.1%
- Avg brand age
- 32 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
13
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
10%
- UPZIGS29%
- Bliss Kiss28%
- URGINO18%
- uadbau7%
- Nail Care Headquarters4%
- Rvetol4%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top cuticle oil pen empty search terms
- cuticle oil pen refillable41K/yr
- refillable cuticle oil pen40K/yr
- cuticle oil pen empty23K/yr
- refillable nail oil pen19K/yr
- empty cuticle oil pens17K/yr
- nail oil pen refillable14K/yr
- nail oil pen empty8K/yr
- cuticle oil refillable pen4K/yr
- refillable oil pen4K/yr
- empty nail oil pens4K/yr
Top cuticle oil pen empty products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UPZIGS 5 pack 5ml Transparent Twist Pen for Cuticle Oil Applicator Empty Nail Oil Pen with Brush Tip Eyelash Growth Liquid Tube Cosmetic Lip Gloss Container (5x)
UPZIGS$5.954.5★1,923 rev
Bliss Kiss Refillable Cuticle Oil Pen with Cuticle Pusher for Nails | Empty 8 ml Nail Oil Pen with soft brush applicator | No Leaks 1-Pack
Bliss Kiss$7.324.7★1,188 rev
URGINO 3-Pack 6ml Real Refillable Cuticle Oil Pens Nail Oil Pen Empty Fillable Oil Applicator Reusable Transparent Cosmetic Container
URGINO$5.004.3★398 rev
uadbau 6 Pcs 3ml Empty Cuticle Oil Pen with 4 Pcs Transfer Pipettes - Transparent Nail Oil Twist Pens with Brush Tip for Nail Oil Eyelash Growth Liquid Cosmetic Lip Gloss Container Applicators
uadbau$7.044.6★198 rev
Bliss Kiss Refillable Squeeze Cuticle Oil Pen Empty 3-Pack Ideal for Nail Growth Oil and Nail Oil Application
Bliss Kiss$13.934.7★1,188 rev
Newest
by launch date
UPZIGS 12 Pcs 3ml Empty Cuticle Oil Pens Fillable Nail Oil Pen with Brush Transparent Twist Pens Lip Gloss Cosmetic Container
UPZIGS$6.401,923 rev
DupakSYS Nail Oil Pen 100Pcs 3ml Empty Cuticle Oil Pen Travel Transparent Twist Pens with Brush Tip for Nail Eyelash Growth Liquid Tube Cosmetic Lip Gloss Container Applicators + 120pcs Label
DupakSYS$35.9545 rev
Rvetol 10 Pack 5 ML Cuticle Oil Pens Empty Nail Oil Pen Transparent Twist Pens with Brush Tip Cosmetic Lip Gloss Containers Applicators Eyelash Growth Liquid Tube
Rvetol$7.07158 rev
SAVILAND Natural Cuticle Oil Pen: 6PCS Revitalizing Cuticle Oil for Nails with Vitamin E Repaired Cuticles Overnight Cuticle Softener Nail Strengthener Protector for Damaged Skin Thin Nail
SAVILAND$7.053,517 rev
Refillable Holographic Cuticle Oil Pen for Nails - Empty Holo Squeeze Nail Oil Pen with Brush from Nail Care Headquarters by Bliss Kiss 3-Pack
Nail Care Headquarters$14.31258 rev
Trending
90-day click momentumUPZIGS 12 Pcs 3ml Empty Cuticle Oil Pens Fillable Nail Oil Pen with Brush Transparent Twist Pens Lip Gloss Cosmetic Container
UPZIGS$6.404.5★
SAVILAND Natural Cuticle Oil Pen: 6PCS Revitalizing Cuticle Oil for Nails with Vitamin E Repaired Cuticles Overnight Cuticle Softener Nail Strengthener Protector for Damaged Skin Thin Nail
SAVILAND$7.054.5★
URGINO 3-Pack 6ml Real Refillable Cuticle Oil Pens Nail Oil Pen Empty Fillable Oil Applicator Reusable Transparent Cosmetic Container
URGINO$5.004.3★
WEBBYBEAR 40 Pieces 3 ml Empty Cuticle Oil Pen Containers Empty Nail Oil Pen Containers Transparent Twist Pens with Brush Tip Cosmetic Lip Gloss Containers with 3 Stickers
WEBBYBEAR$20.074.7★
Bliss Kiss Refillable Cuticle Oil Pen with Cuticle Pusher for Nails | Empty 8 ml Nail Oil Pen with soft brush applicator | No Leaks 1-Pack
Bliss Kiss$7.324.7★
What buyers say about cuticle oil pen empty
What buyers praise and complain about, mined from review topics.What buyers love
“Love the smell”
“Easy to brush on”
“and the quality of the oil is great”
“It dries quickly”
“Good value for money”
“Application now is a breeze”
“Exactly what I ordered”
“Its very durable”
“Functional”
“this keeps my cuticles soft”
What buyers complain about
“Doesn't work”
“A little hard to close at first”
“the oil leaked”
“Breaks within one use”
“somehow dispenses worse”
“Expensive for what it is”
“They have very little oil”
“the cons: the cotton one smells awful”
“My cuticles are often very dry”
“Product pictures are misleading as it says 100% pure jojoba oil”
Top return reasons
Common questions
- Is cuticle oil pen empty profitable to sell on Amazon United States?
- The niche generates $130K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the cuticle oil pen empty niche?
- 10 brands and 13 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in cuticle oil pen empty?
- Top complaints mined from reviews: Functionality-Overall, Ease Of Use, Leak-Proof. The return rate is 0.7%.
- When does demand for cuticle oil pen empty peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the cuticle oil pen empty niche?
- Listings span $5.00–$35.95; the average listing price is $10.61 (sweet spot $15–$100). The average incumbent carries 1,672 reviews — the moat a new listing must climb.