Curly Hair Products for Damaged Curls

Shoppers searched for this 677K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $948K a year.

Searches, last 12 months

677K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

8.8%

Market size, estimated

$948Ka year

Peak month

September3.9× the quietest month

Top search term

hair cream for men130K searches a year

Listings sell for $15.86 on average, from $6.05 to $43.72. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $15.86 that is $40K to $48K a year per listing.

Average price

$15.86inside the $15 to $100 sweet spot

Price range

$6.05–$43.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

$40K–$48K

Returns

0.6%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #180 within Creams & Lotions. It carries 7,013 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#180in Creams & Lotions

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

7,013per listing

Listings tracked

31

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

91 months