Curly Hair Men
FailThe top 5 products take 100% of clicks, so Curly Hair Men is a Fail.
- Flapen Score
- 31 / 100Ranks 10,549 of 10,978 Beauty & Personal Care niches · −17 vs the category median of 4831
- Market size
- $42K/yr46K searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 36 sellers
Flapen Score
Curly Hair Men against its category
The dotted line is the Beauty & Personal Care average. Past it, Curly Hair Men is stronger. Inside it, weaker.
Market
The Curly Hair Men market on Amazon at a glance
Shoppers on Amazon United States searched for Curly Hair Men 46K times last year and spent an estimated $42K. All 3 brands take every click. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 11.1% of those searches ended in a purchase.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 11.1%
- Market size, estimated
- $42Ka year
- Top search term
- ogx curl cream14K searches a year
02 · Price
A sale here is worth $8.23.
Listings sell for $8.23 on average, from $4.21 to $14.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $8.23 that is $6K to $8K a year per listing.
- Average price
- $8.23under the $15 to $100 sweet spot
- Price range
- $4.21–$14.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $6K–$8K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #176 within Creams & Lotions. It carries 24,165 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #176in Creams & Lotions
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 24,165per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Curly Hair Men products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OGX Argan Oil of Morocco Curl-Defining Styling Cream Anti-Frizz Curl Cream for Curly Hair & All Textures Cold-Pressed Argan Oil Paraben-Free Sulfate-Free Surfactants Curly Hair Products 6 oz
- Price
- $7.61
- Rating
- 4.4/5
- Reviews
- 26,859
- Age
- 14y ago

OGX Locking + Coconut Curls Air Dry Cream No Parabens 6 oz
- Price
- $7.50
- Rating
- 4.3/5
- Reviews
- 15,368
- Age
- 7y ago

OGX Quenching + Coconut Curls Frizz-Defying Styling Milk Nourishing Leave-In Hair Treatment with Coconut Citrus Oil & Honey Paraben-Free and Sulfated-Surfactants Free 6 fl oz
- Price
- $7.55
- Rating
- 4.5/5
- Reviews
- 8,878
- Age
- 10y ago

Noughty 97% Natural Wave Hello Curl Taming Cream Sulfate Free Vitamin Rich Smoothing Formula for Curly and Wavy Hair with Sea Kelp and Mango Butter Vegan Haircare 5fl.oz
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 1,914
- Age
- 8y ago

Lottabody Wrap Me Foaming Mousse with Coconut & Shea Oils Lightweight Moisture-Rich Curl-Defining & Frizz-Control Styling Mousse for Natural Curly Coily & Relaxed Hair 7 oz
- Price
- $4.21
- Rating
- 4.6/5
- Reviews
- 67,804
- Age
- 11y ago
Trending
estimated 90-day click momentum
OGX Locking + Coconut Curls Air Dry Cream No Parabens 6 oz
- Price
- $7.50
- Rating
- 4.3/5
- Reviews
- 15,368
- Age
- 7y ago

Noughty 97% Natural Wave Hello Curl Taming Cream Sulfate Free Vitamin Rich Smoothing Formula for Curly and Wavy Hair with Sea Kelp and Mango Butter Vegan Haircare 5fl.oz
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 1,914
- Age
- 8y ago

OGX Argan Oil of Morocco Curl-Defining Styling Cream Anti-Frizz Curl Cream for Curly Hair & All Textures Cold-Pressed Argan Oil Paraben-Free Sulfate-Free Surfactants Curly Hair Products 6 oz
- Price
- $7.61
- Rating
- 4.4/5
- Reviews
- 26,859
- Age
- 14y ago

OGX Quenching + Coconut Curls Frizz-Defying Styling Milk Nourishing Leave-In Hair Treatment with Coconut Citrus Oil & Honey Paraben-Free and Sulfated-Surfactants Free 6 fl oz
- Price
- $7.55
- Rating
- 4.5/5
- Reviews
- 8,878
- Age
- 10y ago

Lottabody Wrap Me Foaming Mousse with Coconut & Shea Oils Lightweight Moisture-Rich Curl-Defining & Frizz-Control Styling Mousse for Natural Curly Coily & Relaxed Hair 7 oz
- Price
- $4.21
- Rating
- 4.6/5
- Reviews
- 67,804
- Age
- 11y ago
Newest
by launch date
OGX Locking + Coconut Curls Air Dry Cream No Parabens 6 oz
- Price
- $7.50
- Rating
- 4.3/5
- Reviews
- 15,368
- Age
- 7y ago

Noughty 97% Natural Wave Hello Curl Taming Cream Sulfate Free Vitamin Rich Smoothing Formula for Curly and Wavy Hair with Sea Kelp and Mango Butter Vegan Haircare 5fl.oz
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 1,914
- Age
- 8y ago

OGX Quenching + Coconut Curls Frizz-Defying Styling Milk Nourishing Leave-In Hair Treatment with Coconut Citrus Oil & Honey Paraben-Free and Sulfated-Surfactants Free 6 fl oz
- Price
- $7.55
- Rating
- 4.5/5
- Reviews
- 8,878
- Age
- 10y ago

Lottabody Wrap Me Foaming Mousse with Coconut & Shea Oils Lightweight Moisture-Rich Curl-Defining & Frizz-Control Styling Mousse for Natural Curly Coily & Relaxed Hair 7 oz
- Price
- $4.21
- Rating
- 4.6/5
- Reviews
- 67,804
- Age
- 11y ago

OGX Argan Oil of Morocco Curl-Defining Styling Cream Anti-Frizz Curl Cream for Curly Hair & All Textures Cold-Pressed Argan Oil Paraben-Free Sulfate-Free Surfactants Curly Hair Products 6 oz
- Price
- $7.61
- Rating
- 4.4/5
- Reviews
- 26,859
- Age
- 14y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
36
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- OGX92%
- Noughty5%
- Lottabody4%
Demand
Curly Hair Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.0× · 11 of 12 months tracked
Search terms
Top Curly Hair Men search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ogx curl cream14K/yr
- noughty hair care products6K/yr
- moroccan curling perfection3K/yr
- curl primer4K/yr
- curly wig products3K/yr
- product to hold curls in straight hair4K/yr
- noughty3K/yr
- anti frizz curl3K/yr
- curl holding products for fine hair4K/yr
- moroccan curling perfection defining cream2K/yr
Reviews and returns
What reviews say buyers love and hate about Curly Hair Men
We read the reviews and the return reasons for every product selling here.
“Bad odor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Curly Hair Men questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









