Curly Hair Gift Set
MaybeAn estimated 1.0% of orders come back. But the top 5 brands take 93% of clicks, so Curly Hair Gift Set is a Maybe.
- Flapen Score
- 50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 4850
- Market size
- $77K/yr69K searches / yr
- 90-day growth
- +10.5%search demand this quarter
- Competition
- 53%top-5 click share · 11 brands · 47 sellers
Flapen Score
Curly Hair Gift Set against its category
The dotted line is the Beauty & Personal Care average. Past it, Curly Hair Gift Set is stronger. Inside it, weaker.
Market
The Curly Hair Gift Set market on Amazon at a glance
Shoppers on Amazon United States searched for Curly Hair Gift Set 69K times last year and spent an estimated $77K. The top 5 brands take 93% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- +10.5%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $77Ka year
- Top search term
- pattern travel size hair products12K searches a year
02 · Price
A sale here is worth $21.20.
Listings sell for $21.20 on average, from $8.02 to $35.52. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.20 that is $0 to $2K a year per listing.
- Average price
- $21.20inside the $15 to $100 sweet spot
- Price range
- $8.02–$35.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #426 within Shampoo & Conditioner Sets. It carries 1,955 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 100%
- Out of stock, average day
- 7.8%
- Average rank
- #426in Shampoo & Conditioner Sets
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 1,955per listing
- Listings tracked
- 25
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Curly Hair Gift Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PATTERN Beauty by Tracee Ellis Ross Texture Travel Kit for Curly & Coily Hair 3a-4c Includes 3 oz Leave-In Conditioner Intensive Conditioner Cleansing Shampoo
- Price
- $31.79
- Rating
- 4.5/5
- Reviews
- 216
- Age
- 2y ago

PATTERN by Tracee Ellis Ross Curl Cocktail Kit: Leave-In Conditioner Styling Cream and Curl Gel
- Price
- $31.92
- Rating
- 4.5/5
- Reviews
- 393
- Age
- 3y ago

PATTERN Beauty by Tracee Ellis Ross On-The-Go Kit for Curly & Coily Hair 3a-4c
- Price
- $31.65
- Rating
- 4.5/5
- Reviews
- 1,241
- Age
- 6y ago

PATTERN Beauty Mini Stylers Kit - Trial and Travel for Curls and Coils
- Price
- $35.52
- Rating
- 4.4/5
- Reviews
- 566
- Age
- 2y ago

PATTERN Beauty by Tracee Ellis Ross Styling Bestsellers Kit
- Price
- $33.94
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 12mo ago
Trending
estimated 90-day click momentum
PATTERN Wash & Condition Travel Kit Shampoo and Conditioner Set 3 Mini Travel-Size Items 3 oz Each
- Price
- $29.73
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago

10 Pc Curl Defining Hair Brush Set with Spray Bottle
- Price
- $9.05
- Rating
- 4.6/5
- Reviews
- 36
- Age
- 5mo ago

Rizos Curls 3-Step Styling Kit - Define Style Hold with Curl Defining Cream Light Hold Gel & Refresh Spray Enhances Shine Moisture & Frizz Control for All Curl Types 2c4c Sulfate Paraben Free
- Price
- $17.27
- Rating
- 4.5/5
- Reviews
- 5,550
- Age
- 1y ago

Pacifica Beauty Pineapple Curls 3-Step Hair Care Kit: Curl Defining Shampoo + Conditioner + Pineapple Swirl Curl Cream Enhances Curls Reduces Frizz Vegan & Silicone-Free
- Price
- $27.04
- Rating
- 4.2/5
- Reviews
- 4,436
- Age
- 7y ago

PATTERN Beauty by Tracee Ellis Ross On-The-Go Kit for Curly & Coily Hair 3a-4c
- Price
- $31.65
- Rating
- 4.5/5
- Reviews
- 1,241
- Age
- 6y ago
Newest
by launch date
PATTERN Wash & Condition Travel Kit Shampoo and Conditioner Set 3 Mini Travel-Size Items 3 oz Each
- Price
- $29.73
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago

10 Pc Curl Defining Hair Brush Set with Spray Bottle
- Price
- $9.05
- Rating
- 4.6/5
- Reviews
- 36
- Age
- 5mo ago

DevaCurl OG Kit | Original Curl Routine | No Poo Original | One Condition Original | Styling Cream | Travel Sizes
- Price
- $29.11
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 10mo ago

PATTERN Beauty by Tracee Ellis Ross Styling Bestsellers Kit
- Price
- $33.94
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 12mo ago

PATTERN Beauty by Tracee Ellis Ross Juicy Wash & Go Kit
- Price
- $18.46
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
47
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 95%
Open market
5%
- PATTERN74%
- Aussie8%
- Not Your Mother's6%
- Rizos Curls4%
- MMBVSZ2%
- Pacifica2%
- Open — no brand owns it (5 brands, 5%)
Search terms
Top Curly Hair Gift Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pattern travel size hair products12K/yr
- curl kit11K/yr
- pattern travel size4K/yr
- curly hair gift set19K/yr
- curly hair starter kit3K/yr
- curly hair kit for women5K/yr
- wavy hair products set4K/yr
- curly hair product sets4K/yr
- curly hair care kit5K/yr
- curly hair care routine2K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Curly Hair Gift Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









