Curls Shampoo

Shoppers searched for this 278K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

278K

Growth, 90 days vs prior 90

-17.6%

Conversion, latest week

19.3%

Market size, estimated

$1.1Ma year

Peak month

December14.4× the quietest month

Top search term

scotch porter105K searches a year

Listings sell for $20.92 on average, from $0.01 to $65.32. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $20.92 that is $10K to $16K a year per listing.

Average price

$20.92inside the $15 to $100 sweet spot

Price range

$0.01–$65.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$10K–$16K

Returns

0.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #523 within Men's. It carries 2,193 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

28.6%

Average rank

#523in Men's

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,193per listing

Listings tracked

22

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months