Curl Oil

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

-13.6%

Conversion, latest week

8.0%

Market size, estimated

$93Ka year

Peak month

October1.9× the quietest month

Top search term

shea moisture oil29K searches a year

Listings sell for $12.87 on average, from $8.24 to $27.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $12.87 that is $3K to $6K a year per listing.

Average price

$12.87under the $15 to $100 sweet spot

Price range

$8.24–$27.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.8%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #165 within Hair Treatment Oils. It carries 5,015 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#165in Hair Treatment Oils

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

5,015per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

67 months