Skip to content

Creed Millesime Imperial for Men

Fail

The top 5 brands take 100% of clicks, so Creed Millesime Imperial for Men is a Fail.

Flapen Score
29
29 / 100
Ranks 10,692 of 10,978 Beauty & Personal Care niches · −19 vs the category median of 48
Market size
$12K/yr36K searches / yr
90-day growth
-7.2%search demand this quarter
Competition
95%top-5 click share · 5 brands · 38 sellers

Flapen Score

Creed Millesime Imperial for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Creed Millesime Imperial for Men is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Creed Millesime Imperial for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Creed Millesime Imperial for Men 36K times last year and spent an estimated $12K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-7.2%
Conversion, latest week
0.2%
Market size, estimated
$12Ka year
Peak month
December1.8× the quietest month
Top search term
creed millesime imperial17K searches a year

02 · Price

A sale here is worth $143.43.

Listings sell for $143.43 on average, from $13.01 to $461.50. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $143.43 that is $0 to $14K a year per listing.

Average price
$143.43above the $15 to $100 sweet spot
Price range
$13.01–$461.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #848 within Women's. It carries 1,714 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#848in Women's
Average rating
4.17 starsAmazon United States average 4.42 stars
Average reviews
1,714per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Creed Millesime Imperial for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 27%
  • Brand 35%
  • Brand 43%
  • Brand 52%

Demand

Creed Millesime Imperial for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '25Prime Day '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Creed Millesime Imperial for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • creed millesime imperial17K/yr
  • creed imperial4K/yr
  • creed gold3K/yr
  • creed millesime imperial for men4K/yr
  • millesime imperial4K/yr
  • millesime imperial for men4K/yr
  • creed imperial millesime for men328/yr

Reviews and returns

What reviews say buyers love and hate about Creed Millesime Imperial for Men

We read the reviews and the return reasons for every product selling here.

68%of positive reviews mention “Smell”
49%of negative reviews mention “Smell”
0.1%of orders come back
“Aroma weak”
A buyer, on “Smell”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Creed Millesime Imperial for Men questions

Answered from the same tracked data.