Cream to Powder Foundation

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

197K

Growth, 90 days vs prior 90

-12.8%

Conversion, latest week

1.8%

Market size, estimated

$49Ka year

Peak month

January1.8× the quietest month

Top search term

cream to powder foundation63K searches a year

Listings sell for $13.79 on average, from $3.77 to $46.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $13.79 that is $0 to $1K a year per listing.

Average price

$13.79under the $15 to $100 sweet spot

Price range

$3.77–$46.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.8%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #386 within Face. It carries 6,559 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

98%

Out of stock, average day

4.6%

Average rank

#386in Face

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

6,559per listing

Listings tracked

57

11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

6Amazon's first-year sales bar

Average brand age

55 months