Cosmetic Sponges

Shoppers searched for this 339K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months

339K

Growth, 90 days vs prior 90

-15.0%

Conversion, latest week

8.2%

Market size, estimated

$206Ka year

Peak month

April2.9× the quietest month

Top search term

makeup applicators222K searches a year

Listings sell for $7.44 on average, from $2.10 to $16.63. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $7.44 that is $2K to $4K a year per listing.

Average price

$7.44under the $15 to $100 sweet spot

Price range

$2.10–$16.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #64 within Makeup Brushes & Tools. It carries 11,426 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

98%

Out of stock, average day

1.1%

Average rank

#64in Makeup Brushes & Tools

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

11,426per listing

Listings tracked

52

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months