Copper Wig

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

-21.5%

Conversion, latest week

0.8%

Market size, estimated

$48Ka year

Peak month

October5.2× the quietest month

Top search term

copper wig93K searches a year

Listings sell for $42.36 on average, from $10.79 to $169.20. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $42.36 that is $0 to $4K a year per listing.

Average price

$42.36inside the $15 to $100 sweet spot

Price range

$10.79–$169.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

12.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #1,316 within Wigs. It carries 1,145 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#1,316in Wigs

Average rating

4.04 starsAmazon United States average 4.42 stars

Average reviews

1,145per listing

Listings tracked

109

31 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months