Colored Hair Extensions

Shoppers searched for this 574K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months

574K

Growth, 90 days vs prior 90

+27.1%

Conversion, latest week

2.8%

Market size, estimated

$146Ka year

Peak month

October2.1× the quietest month

Top search term

colored hair extensions114K searches a year

Listings sell for $9.12 on average, from $4.33 to $26.05. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $9.12 that is $5K to $7K a year per listing.

Average price

$9.12under the $15 to $100 sweet spot

Price range

$4.33–$26.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

2.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #178 within Hair Extensions. It carries 2,137 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#178in Hair Extensions

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

2,137per listing

Listings tracked

28

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months