Color Depositing Conditioner

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $865K a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

2.3%

Market size, estimated

$865Ka year

Peak month

October1.4× the quietest month

Top search term

color depositing conditioner391K searches a year

Listings sell for $21.43 on average, from $7.19 to $35.79. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $21.43 that is $21K to $27K a year per listing.

Average price

$21.43inside the $15 to $100 sweet spot

Price range

$7.19–$35.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

$21K–$27K

Returns

1.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #82 within Hair Coloring Products. It carries 35,720 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#82in Hair Coloring Products

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

35,720per listing

Listings tracked

26

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

72 months