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Collectors Edition

Fail

The top 5 products take 100% of clicks, so Collectors Edition is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$297K/yr618K searches / yr
90-day growth
-16.6%search demand this quarter
Competition
100%top-5 click share · 5 brands · 15 sellers

Flapen Score

Collectors Edition against its category

The dotted line is the Beauty & Personal Care average. Past it, Collectors Edition is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collectors Edition market on Amazon at a glance

Shoppers on Amazon United States searched for Collectors Edition 618K times last year and spent an estimated $297K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 618K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
618K
Growth, 90 days vs prior 90
-16.6%
Conversion, latest week
1.1%
Market size, estimated
$297Ka year
Peak month
January4.9× the quietest month
Top search term
marwa arabiyat prestige283K searches a year

02 · Price

A sale here is worth $45.85.

Listings sell for $45.85 on average, from $12.48 to $59.57. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $45.85 that is $23K to $34K a year per listing.

Average price
$45.85inside the $15 to $100 sweet spot
Price range
$12.48–$59.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
$23K–$34K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #562 within Men's. It carries 314 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
80%
Out of stock, average day
6.7%
Average rank
#562in Men's
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
314per listing
Listings tracked
5

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Collectors Edition products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

$0$59K$119K$178K$238K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

15

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • my perfumes71%
  • A CENTER13%
  • Marwa Fashion8%
  • ARABIYAT5%
  • Generic4%

Demand

Collectors Edition search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.9×

Search terms

Top Collectors Edition search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • marwa arabiyat prestige283K/yr
  • marwa104K/yr
  • marwa cologne49K/yr
  • arabiyat prestige marwa78K/yr
  • marwa perfume38K/yr
  • marwa arabiyat22K/yr
  • arabiyat marwa10K/yr
  • arabyat prestige5K/yr
  • arabiyat prestige marwa eau de parfum5K/yr
  • marwah arabiyat prestige3K/yr

Reviews and returns

What reviews say buyers love and hate about Collectors Edition

We read the reviews and the return reasons for every product selling here.

64%of positive reviews mention “Smell”
46%of negative reviews mention “Smell”
0.5%of orders come back
“Smells nothing like I expected”
A buyer, on “Smell”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Collectors Edition questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data