Is collagen stick for face profitable to sell on Amazon United States?

The niche generates $416K/yr across 10 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +21.3%. Flapen's verdict: Worth a look (52/100).

How competitive is the collagen stick for face niche?

7 brands and 20 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in collagen stick for face?

Top complaints mined from reviews: Functionality-Overall, Oily/Greasy, Allergies. The return rate is 0.9%.

What does it cost to enter the collagen stick for face niche?

Listings span $6.88–$21.00; the average listing price is $14.56 (sweet spot $15–$100). The average incumbent carries 6,403 reviews — the moat a new listing must climb.

collagen stick for face

Worth a look

Shows low returns (0.9%), but a concentrated shelf (top 5 take 89% of clicks) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.56

avg listing price — sweet spot $15–$100

Market size

Good$416K

$416K/yr · 360K searches

Growth

Good+21.3%

90-day search growth — must beat 0% to launch

Price range

Okay$6.88–$21.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad6,402.9

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad89%

top-5 click share — a locked-up shelf

Signals Out of Stock

According to Flapen's Amazon United States niche tracking, collagen stick for face is a $416K/yr Amazon United States market (360K searches/yr). The top 5 brands hold 94% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

collagen stick for face market data

Units sold / yr: 20K–25K; avg 3,000–4,000/product
Revenue / yr: $291K–$364K; units × avg price
Conversion rate: 7.9%
Avg BSR: #30
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 2.9%
Avg brand age: 28 months
Avg seller age: 130 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

Dr.Melaxin37%
KAHI35%
d'alba Piedmont10%
medicube9%
Vippoos4%
KIMUSE3%
Open — no brand owns it (1 brand, 2%)

Demand

Weekly Amazon search volume, last 28 weeks — +21.3% search growth over the last 90 days.

Open Trend

Top collagen stick for face search terms

collagen stick78K/yr +88.4%4.8% conv.
collagen stick for face50K/yr +38.1%5.8% conv.
wrinkle stick36K/yr -20.1%4.7% conv.
korean wrinkle stick25K/yr -15.6%5.6% conv.
collagen balm13K/yr +223.7%4.8% conv.
korean collagen stick11K/yr +293.1%3.6% conv.
collagen balm stick15K/yr +108.5%4.8% conv.
collagen sticks for women20K/yr -1.9%3.8% conv.
wrinkle balm17K/yr -26.3%3.3% conv.
wrinkle stick for face18K/yr -30.7%4.0% conv.

All search terms

Top collagen stick for face products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dr.Melaxin Collagen Multi Balm Stick Calcium & Adenosine Korean Wrinkle Stick for Eye Neck & Face Firming Collagen Stick Under Eye Balm for Dark Circles & Depuffing Korean Skin Care 0.31 oz

Dr.Melaxin$19.954.1★7,511 rev

KAHI Wrinkle Bounce Multi Balm Stick | PDRN Collagen Wrinkle Stick | Korean Skin Care |All-in-One Hydrating Lip Balm Eye Cream Neck Cream Make Up Base & Face Mist Moisture Balm

KAHI$19.714.2★9,473 rev

dalba Piedmont White Truffle Double Serum All-in-one Multi Balm Stick Balm Vegan Skincare with Vitamin C and Vegan Collagen 3-in-1 Anti Wrinkle Eye Treatment Dark Spot Remover

d'alba Piedmont$18.314.5★7,042 rev

medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty

medicube$18.244.0★752 rev

KIMUSE Hydrating Multi Balm Stick All-in-One Hydrating Lip Balm Eye Cream Neck Cream Make Up Base Reduce Wrinkle & Moisturizing Moisturizer For Face Skin Care

KIMUSE$10.114.3★3,831 rev

Newest

by launch date

Calcium Multi Balm Stick- Calcium Volume Multi Balm Korean Collagen Hydrating Stick Anti-aging Hydrating Cream Hydration Firm skin Suitable for Face Eyes Neck non-greasy For All Skin Types

Vippoos$6.88175 rev

1mo ago

Calcium Multi Balm Stick- Calcium Volume Multi Balm Korean Collagen Hydrating Stick Anti-aging Hydrating Cream Hydration Firm skin Suitable for Face Eyes Neck non-greasy For All Skin Types 4pcs

Vippoos$8.38175 rev

4mo ago

JIAZAWA All-in-One Moisturizing Balm Stick with Calcium & Collagen Anti-Aging Skin Repair for Face Eyes Lips Neck Hydrating Portable Skincare 2-Pack

JIAZAWA$10.4477 rev

5mo ago

medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty

medicube$18.24752 rev

5mo ago

medicube Collagen Jelly Cream- Niacinamide & Freeze-Dried Hydrolyzed Collagen - Boosts skins barrier hydration and gives 24h Glow & Lifted Look - Korean skincare (1.69 Fl Oz (Pack of 1))

medicube$12.5629,990 rev

1y ago

What buyers say about collagen stick for face

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry20%

“Good moisturizer”

Soft Feel11%

“Makes my skin so soft”

Quality-Overall9%

“Wonderful Product With Great Results”

Suitability Combination Skin7%

“Great for the skin”

Brightness/Shine/Glow5%

“Pretty and Glowy”

Suitability Dry Skin5%

“Good product for dry areas”

Value For Money4%

“Great Deal”

Wrinkle3%

“Nice for wrinkles”

Ease Of Application3%

“Ease of application”

Smell3%

“Delicious fragrance”

What buyers complain about

Functionality-Overall11%

“Did not work”

Oily/Greasy7%

“Very greasy”

Allergies7%

“Irritating my skin”

Value For Money6%

“Price point too high”

Adhesion/Stickiness5%

“Too much stickiness”

Wrinkles5%

“doesnt help with wrinkles”

Smell5%

“Unpleasant smell”

Skin Health4%

“Burns like fire on my skin”

Moist/Dry4%

“Doesn't moisturize”

Symptom Reduction4%

“No improvement”

Top return reasons

Functionality-Overall17%

Advertised Vs Actual Product14%

Oily/Greasy11%

Adhesion/Stickiness7%

Smell7%

Moist/Dry5%

Size-Overall4%