Collagen Serum
MaybeAn estimated 1.0% of orders come back. But the average product has 8,874 reviews to catch up to, so Collagen Serum is a Maybe.
- Flapen Score
- 55 / 100Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 4855
- Market size
- $555K/yr527K searches / yr
- 90-day growth
- -1.9%search demand this quarter
- Competition
- 47%top-5 click share · 12 brands · 158 sellers
Flapen Score
Collagen Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Collagen Serum is stronger. Inside it, weaker.
Market
The Collagen Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Collagen Serum 527K times last year and spent an estimated $555K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 5.4% of those searches ended in a purchase.
Shoppers searched for this 527K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $555K a year.
- Searches, last 12 months
- 527K
- Growth, 90 days vs prior 90
- -1.9%
- Conversion, latest week
- 5.4%
- Market size, estimated
- $555Ka year
- Peak month
- January2.5× the quietest month
- Top search term
- collagen serum157K searches a year
02 · Price
A sale here is worth $19.37.
Listings sell for $19.37 on average, from $7.75 to $35.54. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $19.37 that is $15K to $19K a year per listing.
- Average price
- $19.37inside the $15 to $100 sweet spot
- Price range
- $7.75–$35.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $15K–$19K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #165 within Serums. It carries 8,874 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #165in Serums
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 8,874per listing
- Listings tracked
- 30
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Collagen Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
158
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
47%
Top 20: 87%
Open market
11%
- Brand 159%
- Brand 29%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
- Open — no brand owns it (6 brands, 11%)
Demand
Collagen Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.5×
Search terms
Top Collagen Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- collagen serum157K/yr
- loreal serum158K/yr
- peptide serum for face51K/yr
- loreal collagen serum26K/yr
- loreal face serum19K/yr
- serum loreal16K/yr
- loreal serum for face33K/yr
- peptide face serum8K/yr
- loreal paris serum9K/yr
- loreal revitalift glass skin4K/yr
Reviews and returns
What reviews say buyers love and hate about Collagen Serum
We read the reviews and the return reasons for every product selling here.
“Itchy rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Collagen Serum questions
Answered from the same tracked data.









