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Collagen Plumping Balm Stick

Maybe

The products selling today average only 3.6★. But shoppers spend an estimated $10K a year here, so Collagen Plumping Balm Stick is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$10K/yr12K searches / yr
90-day growth
+0.0%search demand this quarter
Competition
63%top-5 click share · 16 brands · 34 sellers

Flapen Score

Collagen Plumping Balm Stick against its category

The dotted line is the Beauty & Personal Care average. Past it, Collagen Plumping Balm Stick is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collagen Plumping Balm Stick market on Amazon at a glance

Shoppers on Amazon United States searched for Collagen Plumping Balm Stick 12K times last year and spent an estimated $10K. The top 5 brands take 71% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+0.0%
Conversion, latest week
4.3%
Market size, estimated
$10Ka year
Top search term
collagen plumping balm stick8K searches a year

02 · Price

A sale here is worth $18.77.

Listings sell for $18.77 on average, from $8.26 to $29.94. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $18.77 that is $0 to $2K a year per listing.

Average price
$18.77inside the $15 to $100 sweet spot
Price range
$8.26–$29.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 19.7% of listings are out of stock. The average listing ranks #439 within Eyes. It carries 1,493 reviews at 3.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
83%
Out of stock, average day
19.7%
Average rank
#439in Eyes
Average rating
3.62 starsAmazon United States average 4.42 stars
Average reviews
1,493per listing
Listings tracked
18

04 · Newcomers

13 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 10 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
13Amazon's first-year sales bar
Average brand age
10 months

Products

Top Collagen Plumping Balm Stick products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

16

Sellers

34

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

22%

  • Brand 125%
  • Brand 218%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 67%

Reviews and returns

What reviews say buyers love and hate about Collagen Plumping Balm Stick

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Moist/Dry”
13%of negative reviews mention “Functionality-Overall”
0.8%of orders come back
“No results”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Collagen Plumping Balm Stick questions

Answered from the same tracked data.