collagen hair mask
Skip itSoft demand (-11.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$15.85avg listing price — sweet spot $15–$100
Price range
Good$5.91–$41.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Bad$96K$96K/yr · 118K searches
Review moat
Bad7,836.76avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, collagen hair mask is a $96K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Feb–Apr–Oct–Dec. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
collagen hair mask market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $79K–$95K
- units × avg price
- Conversion rate
- 5.1%
- Avg BSR
- #229
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 57 months
- Avg seller age
- 137 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
11 flat
Sellers
38
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
12%
- Karseell53%
- Elizavecca13%
- ZAIDOC9%
- CRISTALBOX5%
- CMWGKBC5%
- Dmsky4%
- Open — no brand owns it (5 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — -11.2% search growth over the last 90 days.Peak months: Jan, Feb, Apr, Oct, Dec · busiest ÷ quietest = 9.6×
Top collagen hair mask search terms
- collagen hair mask54K/yr
- collagen hair treatment21K/yr
- tratamiento8K/yr
- hair collagen treatment10K/yr
- mascarilla de colgeno para el cabello4K/yr
- reparador de cabello4K/yr
- capilar hair treatment3K/yr
- collagen mask for hair3K/yr
- hair mask collagen2K/yr
- hair collagen mask2K/yr
Top collagen hair mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Karseell Collagen Hair Treatment Deep Repair Conditioning Argan Oil Collagen Hair Mask Essence for Dry Damaged Hair All Hair Types 16.90 oz 500ml
Karseell$22.804.7★34,072 rev
Karseell 3.38floz 100ml Collagen Hair Treatment Deep Repair Conditioning Argan Oil Collagen Hair Mask Essence for Dry Damaged Hair All Hair Types
Karseell$14.864.6★6,383 rev
Karseell Collagen Hair Mask & Argan Oil Set Deep Conditioning Hair Treatment for Dry Damaged Hair Repair & Moisturize All Hair Types 16.9 fl oz + 1.69 fl oz
Karseell$41.004.7★3,450 rev
Elizavecca CER-100 Collagen Coating Protein Ion Injection Hair Essence Cream 50ml/1.69 fl.oz.
Elizavecca$8.734.6★1,145 rev
2 Pack Collagen Hair Mask & Keratin Hair Mask Keratin Hair Treatment Repair Treatment Deep Conditioning Hair Treatment Mask for Damaged Hair Hydrating Conditioner with Argan Oil for Dry Hair
CRISTALBOX$9.854.6★2,342 rev
Newest
by launch date
ZAIDOC 1 Pack Portable Conditioner Hair Mask 2-in-1 Hyaluronic Acid & Collagen Moisturizes with Coconut & Argan Oil Deep Conditioning Treatment for Dry Damaged Hair Travel-Size Hair Care 1oz
ZAIDOC$5.9118 rev
ZAIDOC 5 Pack Portable Conditioner Hair Mask 2-in-1 Hyaluronic Acid & Collagen Moisturizes with Coconut & Argan Oil Deep Conditioning Treatment for Dry Damaged Hair Travel-Size Hair Care 5oz
ZAIDOC$11.8118 rev
Dmsky 2 Pack Hair Mask for Damaged Hair - 16.2 Fl OZ Collagen Hair Mask & Keratin Hair Treatment-Hydrating Repairing Nourishes Deep Conditioning Hair Masks for All Hair Types
Dmsky$9.91149 rev
ABOUSHE Collagen Hair Mask - Deep Conditioning Hydrates Repairs Nourishes Argan Oil Keratin Hair Treatment Conditioner Salon Quality Hair Care for Dry Damaged Hair All Types 8.45 oz 250ml
ABOUSHE$6.2151 rev
ECOLCHIPRO Collagen Shea Butter Hair Mask Deep Repair Conditioning Collagen Shea Butter Hair Treatment for Dry and Damaged Hair All Hair Types 18.6 oz 550ml
ECOLCHIPRO$26.53337 rev
Trending
90-day click momentumZAIDOC 1 Pack Portable Conditioner Hair Mask 2-in-1 Hyaluronic Acid & Collagen Moisturizes with Coconut & Argan Oil Deep Conditioning Treatment for Dry Damaged Hair Travel-Size Hair Care 1oz
ZAIDOC$5.913.8★
ZAIDOC 5 Pack Portable Conditioner Hair Mask 2-in-1 Hyaluronic Acid & Collagen Moisturizes with Coconut & Argan Oil Deep Conditioning Treatment for Dry Damaged Hair Travel-Size Hair Care 5oz
ZAIDOC$11.813.8★
Elizavecca CER-100 Collagen Coating Protein Ion Injection Hair Essence Cream 50ml/1.69 fl.oz.
Elizavecca$8.734.6★
ECOLCHIPRO Collagen Shea Butter Hair Mask Deep Repair Conditioning Collagen Shea Butter Hair Treatment for Dry and Damaged Hair All Hair Types 18.6 oz 550ml
ECOLCHIPRO$26.534.4★
WOTION Karsell Collagen Hair Treatment Deep Repair Conditioning Argan Oil Collagen Hair Mask Essence for Dry Damaged Hair All Hair Types 16.90 oz 500ml
WOTION$20.204.5★
What buyers say about collagen hair mask
What buyers praise and complain about, mined from review topics.What buyers love
“Soft and nice”
“Amazing Products That Made My Life Easier & Better”
“soft fragrance”
“it made my hair very soft”
“Super moisturizing”
“Excellent value for money”
“Great hair mask”
“my curls bouncy”
“adds shine”
“Great for curly hair”
What buyers complain about
“Not to fond of the smell”
“Did not work on my hair”
“Not effective”
“It was very dry”
“harder to manage”
“Way too tight”
“Doesn't make any difference on my hair”
“Just expensive”
“Cheap”
“Extreme hair damage”
Top return reasons
Common questions
- Is collagen hair mask profitable to sell on Amazon United States?
- The niche generates $96K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Skip it (45/100).
- How competitive is the collagen hair mask niche?
- 11 brands and 38 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in collagen hair mask?
- Top complaints mined from reviews: Smell, Hair Related, Functionality-Overall. The return rate is 0.7%.
- When does demand for collagen hair mask peak?
- Demand peaks in Jan–Feb–Apr–Oct–Dec; the busiest month runs 9.6× the quietest.
- What does it cost to enter the collagen hair mask niche?
- Listings span $5.91–$41.00; the average listing price is $15.85 (sweet spot $15–$100). The average incumbent carries 7,837 reviews — the moat a new listing must climb.