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Collagen Face Wash

Fail

The top 5 brands take 100% of clicks, so Collagen Face Wash is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$102K/yr103K searches / yr
90-day growth
+11.3%search demand this quarter
Competition
91%top-5 click share · 5 brands · 7 sellers

Flapen Score

Collagen Face Wash against its category

The dotted line is the Beauty & Personal Care average. Past it, Collagen Face Wash is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collagen Face Wash market on Amazon at a glance

Shoppers on Amazon United States searched for Collagen Face Wash 103K times last year and spent an estimated $102K. All 5 brands take every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
+11.3%
Conversion, latest week
6.0%
Market size, estimated
$102Ka year
Top search term
collagen face wash20K searches a year

02 · Price

A sale here is worth $16.37.

Listings sell for $16.37 on average, from $13.72 to $19.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $16.37 that is $8K to $12K a year per listing.

Average price
$16.37inside the $15 to $100 sweet spot
Price range
$13.72–$19.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #359 within Cleansers. It carries 525 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#359in Cleansers
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
525per listing
Listings tracked
8

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
55 months

Products

Top Collagen Face Wash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 168%
  • Brand 219%
  • Brand 37%
  • Brand 43%
  • Brand 53%

Demand

Collagen Face Wash search demand

Weekly searches over the year. Pick a range.

5K3KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Collagen Face Wash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • collagen face wash20K/yr
  • biodance face wash6K/yr
  • medicube whipped cleanser7K/yr
  • biodance cleanser8K/yr
  • pdrn face wash6K/yr
  • medicube pdrn cleanser9K/yr
  • medicube pdrn pink niacinamide whip cleanser4K/yr
  • pdrn cleanser7K/yr
  • medicube pdrn face wash4K/yr
  • medicube pdrn hydrating gel cleanser3K/yr

Reviews and returns

What reviews say buyers love and hate about Collagen Face Wash

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Cleansing”
9%of negative reviews mention “Allergies”
0.8%of orders come back
“Very irritating to skin”
A buyer, on “Allergies”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Collagen Face Wash questions

Answered from the same tracked data.