Colab Dry Shampoo

Shoppers searched for this 727K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

727K

Growth, 90 days vs prior 90

-11.1%

Conversion, latest week

12.7%

Market size, estimated

$1.2Ma year

Top search term

monday dry shampoo188K searches a year

Listings sell for $12.85 on average, from $5.28 to $24.38. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $12.85 that is $64K to $77K a year per listing.

Average price

$12.85under the $15 to $100 sweet spot

Price range

$5.28–$24.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

5,000–6,000

Revenue per listing a year

$64K–$77K

Returns

0.2%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #124 within Dry Shampoos. It carries 1,817 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#124in Dry Shampoos

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,817per listing

Listings tracked

19

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

51 months