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54

colab dry shampoo

Worth a look

Shows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 81Growth 19Conversion 95Competition 32Returns 99Price range 49Avg price 57Brand share 0Review moat 47Quality gap 76

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible12.7%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.2M

$1.2M/yr · 727K searches

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$12.85

avg listing price — sweet spot $15–$100

Price range

Okay$5.28–$24.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,816.58

avg incumbent reviews — the moat a new listing must climb

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-11.1%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, colab dry shampoo is a $1.2M/yr Amazon United States market (727K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

colab dry shampoo market data

Units sold / yr
80K–100K
avg 5,000–6,000/product
Revenue / yr
$1.0M–$1.3M
units × avg price
Conversion rate
12.7%
Avg BSR
#124
Page quality
0%
Prime
100%
Sponsored
68%
Out of stock
0.0%
Avg brand age
51 months
Avg seller age
138 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 flat

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • MONDAY HAIRCARE85%
  • Kristin Ess15%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 45 weeks — -11.1% search growth over the last 90 days.
25K15KSpike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Top colab dry shampoo search terms

  • monday dry shampoo188K/yr
  • monday187K/yr
  • monday haircare109K/yr
  • kristin ess dry shampoo76K/yr
  • colab dry shampoo37K/yr
  • monday hair products16K/yr
  • co lab dry shampoo20K/yr
  • monday hair care14K/yr
  • dry shampoo monday15K/yr
  • monday hair10K/yr
All search terms

Top colab dry shampoo products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$118K20%$237K30%$355K40%$474K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about colab dry shampoo

What buyers praise and complain about, mined from review topics.

What buyers love

Smell24%

“Amazing scent”

Moist/Dry10%

“Very moisturizing”

Value For Money9%

“Not expensive”

Quality-Overall9%

“Great haircare product”

Soft Feel7%

“It's very soft”

Oily/Greasy2%

“makes your hair look less greasy”

Weight Light2%

“Lightweight & feels great”

Hair Growth2%

“Helped my hair”

Residue2%

“it doesn't really leave any residue”

Efficiency2%

“Effective product”

What buyers complain about

Smell12%

“Overpowering Scent”

Residue8%

“white residue”

Moist/Dry7%

“Not Hydrating”

Hair Related6%

“My hair got so bad”

Oily/Greasy5%

“makes your hair greasy”

Suitability Colored Hair3%

“ughhh horrible for darker hair colors”

Functionality-Overall3%

“Doesnt work”

Value For Money3%

“A bit expensive”

Color3%

“The dye gets all over”

Allergies2%

“can be a bit irritating”

Top return reasons

Smell16%
Size-Overall12%
Advertised Vs Actual Product8%
Suitability Short Hair8%
Leak-Proof7%
Oily/Greasy7%
Value For Money5%
Moist/Dry5%
Functionality-Overall4%
Damage/Burn Hair4%

Common questions

Is colab dry shampoo profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 19 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Worth a look (54/100).
How competitive is the colab dry shampoo niche?
2 brands and 28 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in colab dry shampoo?
Top complaints mined from reviews: Smell, Residue, Moist/Dry. The return rate is 0.2%.
What does it cost to enter the colab dry shampoo niche?
Listings span $5.28–$24.38; the average listing price is $12.85 (sweet spot $15–$100). The average incumbent carries 1,817 reviews — the moat a new listing must climb.