Coconut Massage Oil

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

10.7%

Market size, estimated

$155Ka year

Peak month

February1.4× the quietest month

Top search term

coconut massage oil19K searches a year

Listings sell for $18.14 on average, from $7.37 to $48.44. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $18.14 that is $9K to $14K a year per listing.

Average price

$18.14inside the $15 to $100 sweet spot

Price range

$7.37–$48.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #935 within Hair Treatment Oils. It carries 20,850 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#935in Hair Treatment Oils

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

20,850per listing

Listings tracked

14

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

91 months