Coconut Body Scrub
FailThe top 5 brands take 100% of clicks, so Coconut Body Scrub is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $200K/yr249K searches / yr
- 90-day growth
- +4.6%search demand this quarter
- Competition
- 73%top-5 click share · 5 brands · 52 sellers
Flapen Score
Coconut Body Scrub against its category
The dotted line is the Beauty & Personal Care average. Past it, Coconut Body Scrub is stronger. Inside it, weaker.
Market
The Coconut Body Scrub market on Amazon at a glance
Shoppers on Amazon United States searched for Coconut Body Scrub 249K times last year and spent an estimated $200K. All 5 brands take every click. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 9.7% of those searches ended in a purchase.
Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.
- Searches, last 12 months
- 249K
- Growth, 90 days vs prior 90
- +4.6%
- Conversion, latest week
- 9.7%
- Market size, estimated
- $200Ka year
- Top search term
- coconut body scrub50K searches a year
02 · Price
A sale here is worth $8.30.
Listings sell for $8.30 on average, from $4.55 to $10.90. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,500 to 3,000 of them. At $8.30 that is $21K to $25K a year per listing.
- Average price
- $8.30under the $15 to $100 sweet spot
- Price range
- $4.55–$10.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $21K–$25K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Body Scrubs. It carries 10,918 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #50in Body Scrubs
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 10,918per listing
- Listings tracked
- 13
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Coconut Body Scrub products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
52
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- Brand 185%
- Brand 27%
- Brand 33%
- Brand 43%
- Brand 52%
Demand
Coconut Body Scrub search demand
Weekly searches over the year. Pick a range.
Search terms
Top Coconut Body Scrub search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- coconut body scrub50K/yr
- tree hut coco colada62K/yr
- coco colada tree hut33K/yr
- coconut scrub18K/yr
- coco colada18K/yr
- body scrub coconut12K/yr
- tree hut coconut12K/yr
- coconut sugar scrub7K/yr
- treehut coco colada5K/yr
- tree hut body scrub coco colada6K/yr
Reviews and returns
What reviews say buyers love and hate about Coconut Body Scrub
We read the reviews and the return reasons for every product selling here.
“Weird smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coconut Body Scrub questions
Answered from the same tracked data.









