Cocoa Butter Soap
FailThe top 5 brands take 100% of clicks, so Cocoa Butter Soap is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $228K/yr204K searches / yr
- 90-day growth
- -11.5%search demand this quarter
- Competition
- 67%top-5 click share · 5 brands · 72 sellers
Flapen Score
Cocoa Butter Soap against its category
The dotted line is the Beauty & Personal Care average. Past it, Cocoa Butter Soap is stronger. Inside it, weaker.
Market
The Cocoa Butter Soap market on Amazon at a glance
Shoppers on Amazon United States searched for Cocoa Butter Soap 204K times last year and spent an estimated $228K. All 5 brands take every click. Demand peaks in Aug–Sep. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 9.1% of those searches ended in a purchase.
Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.
- Searches, last 12 months
- 204K
- Growth, 90 days vs prior 90
- -11.5%
- Conversion, latest week
- 9.1%
- Market size, estimated
- $228Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- ambi soap70K searches a year
02 · Price
A sale here is worth $12.23.
Listings sell for $12.23 on average, from $2.99 to $38.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $12.23 that is $12K to $15K a year per listing.
- Average price
- $12.23under the $15 to $100 sweet spot
- Price range
- $2.99–$38.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $12K–$15K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
53% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #548 within Cleansers. It carries 6,823 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #548in Cleansers
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 6,823per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Cocoa Butter Soap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
72
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
0%
- Brand 160%
- Brand 234%
- Brand 33%
- Brand 41%
- Brand 51%
Demand
Cocoa Butter Soap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 1.9×
Search terms
Top Cocoa Butter Soap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ambi soap70K/yr
- cocoa butter soap31K/yr
- palmers cocoa butter soap20K/yr
- ambi complexion cleansing bar12K/yr
- palmers soap15K/yr
- coco butter soap11K/yr
- cocoa butter soap bar8K/yr
- ambi soap complexion cleansing bar10K/yr
- ambi soap for dark spots5K/yr
- palmers bar soap6K/yr
Reviews and returns
What reviews say buyers love and hate about Cocoa Butter Soap
We read the reviews and the return reasons for every product selling here.
“not effective”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cocoa Butter Soap questions
Answered from the same tracked data.









