Is cocoa butter cream profitable to sell on Amazon United States?

The niche generates $204K/yr across 10 tracked products. 90-day search growth is -2.1%. Flapen's verdict: Skip it (40/100).

How competitive is the cocoa butter cream niche?

2 brands and 48 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in cocoa butter cream?

Top complaints mined from reviews: Smell, Size-Overall, Moist/Dry. The return rate is 0.5%.

When does demand for cocoa butter cream peak?

Demand peaks in May; the busiest month runs 2.1× the quietest.

What does it cost to enter the cocoa butter cream niche?

Listings span $7.48–$27.02; the average listing price is $12.36 (sweet spot $15–$100). The average incumbent carries 8,878 reviews — the moat a new listing must climb.

cocoa butter cream

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.48–$27.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.36

avg listing price — sweet spot $15–$100

Market size

Okay$204K

$204K/yr · 160K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.1%

90-day search growth — must beat 0% to launch

Review moat

Bad8,877.7

avg incumbent reviews — the moat a new listing must climb

Competition

Bad81%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, cocoa butter cream is a $204K/yr Amazon United States market (160K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May. Verdict: Skip it — 40/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

cocoa butter cream market data

Units sold / yr: 15K–20K; avg 1,250–1,500/product
Revenue / yr: $185K–$247K; units × avg price
Conversion rate: 10.3%
Avg BSR: #156
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 0.0%
Avg brand age: 67 months
Avg seller age: 126 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Palmer's67%
Queen Helene33%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -2.1% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 2.1×

Open Trend

Top cocoa butter cream search terms

queen helene cocoa butter56K/yr -12.7%8.1% conv.
palmers body butter24K/yr +34.0%5.3% conv.
brazilian coco cream12K/yr +79.3%10.8% conv.
palmers brazilian cocoa cream22K/yr -4.6%13.2% conv.
whipped cocoa butter body butter6K/yr -42.0%5.0% conv.
palmers body cream5K/yr -1.2%3.1% conv.
cocoa butter face cream6K/yr -33.9%2.2% conv.
palmers brazilian coco cream5K/yr +74.5%11.6% conv.
palmer body butter3K/yr +10.9%4.9% conv.
palmers cream body4K/yr -49.5%2.1% conv.

All search terms

Top cocoa butter cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Palmers Coconut Oil Formula Brazilian Coco Cream with Vitamin E 8.8 Fl Oz Whipped Bum Bust & Body Cream Helps with Skin Tightening & Firming

Palmer's$12.074.6★2,793 rev

Queen Helene Cocoa Butter Face & Body Cream Extra Rich Moisturizing Formula for Dry Skin | Softens Smooths & Restores Radiance | 4.8 oz Jar

Queen Helene$7.484.5★15,035 rev

Palmers Brazilian Coco Hot Mama Firming Kit Coconut Oil Formula Skin Care Duo with Firming Body Cream (8.8 Oz) + Body Oil (6.6 Fl Oz) Helps Tone Bum Belly & Thighs Provides 48 Hour Moisture

Palmer's$20.104.7★144 rev

Palmers Cocoa Butter Formula Body Cream Moisture Drenching Tahitian Vanilla 8.8 Oz 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin Protects & Soothes Dryness Dermatologist Approved

Palmer's$13.134.6★821 rev

Palmers Cocoa Butter Formula Daily Skin Therapy Solid Lotion with Vitamin E Body Moisturizer for Extremely Dry Skin Softens and Soothes 7.25 Ounces (Pack of 1)

Palmer's$7.524.8★35,819 rev

Newest

by launch date

Palmers Brazilian Coco Hot Mama Firming Kit Coconut Oil Formula Skin Care Duo with Firming Body Cream (8.8 Oz) + Body Oil (6.6 Fl Oz) Helps Tone Bum Belly & Thighs Provides 48 Hour Moisture

Palmer's$20.10144 rev

1y ago

Palmers Cocoa Butter Formula Body Cream Moisture Drenching Tahitian Vanilla 8.8 Oz 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin Protects & Soothes Dryness Dermatologist Approved

Palmer's$13.13821 rev

1y ago

Palmers Coconut Oil Formula Brazilian Coco Cream with Vitamin E 8.8 Fl Oz Whipped Bum Bust & Body Cream Helps with Skin Tightening & Firming

Palmer's$12.072,793 rev

2y ago

Palmers Natural Vitamin E Body Butter 7.25 Ounce

Palmer's$7.681,343 rev

7y ago

Queen Helene Cocoa Butter Creme Deep Hydrating Cocoa Butter Formula for Smooth Radiant Skin | 15 oz Jar | 3 Pack

Queen Helene$27.0215,035 rev

16y ago

What buyers say about cocoa butter cream

What buyers praise and complain about, mined from review topics.

What buyers love

Smell28%

“Delightful fragrance”

Moist/Dry16%

“Super hydrating”

Soft Feel12%

“Leaves skin soft”

Suitability Dry Skin6%

“Has soothed my dry skin”

Quality-Overall6%

“Excellent product”

Value For Money4%

“Great value”

Suitability Combination Skin3%

“This product is very good for your skin”

Brightness/Shine/Glow3%

“Glow”

Absorbency2%

“They absorb well”

Texture/Consistency-Overall2%

“Smooth texture”

What buyers complain about

Smell24%

“Unpleasant smell”

Size-Overall9%

“Too small”

Moist/Dry6%

“Not very hydrating”

Value For Money5%

“Over Priced”

Allergies4%

“Allergic to it”

Advertised Vs Actual Product3%

“which can be misleading”

Oily/Greasy3%

“Looks a lot oily like”

Thickness3%

“I wish the cream was thicker”

Texture/Consistency-Overall2%

“The consistency is too soft”

Ingredients-Overall2%

“I think they are adding other ingredients”

Top return reasons

Smell36%

Size-Overall16%

Product Condition8%

Advertised Vs Actual Product7%

Leak-Proof6%

Oily/Greasy3%

Value For Money3%

Texture/Consistency-Overall3%

Moist/Dry3%

Functionality-Overall2%

Common questions

Is cocoa butter cream profitable to sell on Amazon United States?: The niche generates $204K/yr across 10 tracked products. 90-day search growth is -2.1%. Flapen's verdict: Skip it (40/100).
How competitive is the cocoa butter cream niche?: 2 brands and 48 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in cocoa butter cream?: Top complaints mined from reviews: Smell, Size-Overall, Moist/Dry. The return rate is 0.5%.
When does demand for cocoa butter cream peak?: Demand peaks in May; the busiest month runs 2.1× the quietest.
What does it cost to enter the cocoa butter cream niche?: Listings span $7.48–$27.02; the average listing price is $12.36 (sweet spot $15–$100). The average incumbent carries 8,878 reviews — the moat a new listing must climb.