Coach Poppy Perfume for Women

Shoppers searched for this 672K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $659K a year.

Searches, last 12 months

672K

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

1.1%

Market size, estimated

$659Ka year

Peak month

May7.2× the quietest month

Top search term

coach perfume301K searches a year

Listings sell for $85.16 on average, from $34.86 to $124.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $85.16 that is $21K to $43K a year per listing.

Average price

$85.16inside the $15 to $100 sweet spot

Price range

$34.86–$124.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$21K–$43K

Returns

0.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #418 within Women's. It carries 3,309 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#418in Women's

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

3,309per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months