coach poppy perfume for women
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$85.16avg listing price — sweet spot $15–$100
Price range
Good$34.86–$124.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$659K$659K/yr · 672K searches
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,309avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, coach poppy perfume for women is a $659K/yr Amazon United States market (672K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Apr–May–Jun. Verdict: Skip it — 44/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
coach poppy perfume for women market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $681K–$852K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #418
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 89%
- Out of stock
- 0.0%
- Avg brand age
- 66 months
- Avg seller age
- 150 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
10
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
0%
- Coach98%
- richex2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.1% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 7.2×
Top coach poppy perfume for women search terms
- coach perfume301K/yr
- coach floral perfume34K/yr
- perfume coach37K/yr
- coach poppy27K/yr
- coach poppy perfume for women35K/yr
- coach floral25K/yr
- coach poppy perfume23K/yr
- coach new york perfume for women19K/yr
- coach perfume set16K/yr
- coach perfume for women gift set20K/yr
Top coach poppy perfume for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Coach Floral Eau de Parfum Spray 1.0 fl oz
Coach$78.584.7★5,498 rev
Coach Poppy Eau de Parfum Spray 3.3 fl oz
Coach$65.084.7★4,332 rev
COACH Poppy Eau de Parfum Spray 1.0 fl oz
Coach$46.934.7★4,332 rev
Coach Wild Rose Eau de Parfum Spray 1.7 fl oz
Coach$101.764.7★1,517 rev
Coach Signature Eau de Parfum 1.0 fl oz
Coach$47.014.6★4,294 rev
Newest
by launch date
New York Coach 3.3 oz Mens Eau de Toilette Spray
richex$68.5012 rev
COACH - Gold Parfum - Womens Perfume - Ambery Floral - With Notes of Pink Peppercorn Almond Blossom & Vanilla - 1.0 Fl Oz
Coach$79.43190 rev
COACH Love Eau de Parfum Spray 3.0 fl oz
Coach$120.091,107 rev
Coach Wild Rose Eau de Parfum Spray 1.7 fl oz
Coach$101.761,517 rev
COACH DREAMS SUNSET EDP 3.0 OZ
Coach$117.47661 rev
Trending
90-day click momentumNew York Coach 3.3 oz Mens Eau de Toilette Spray
richex$68.505.0★
COACH NEW YORK Eau De Parfum Spray FOR WOMEN 1.0 Oz / 30 ml LAUNCHED IN 2016
Coach$79.814.6★
Coach Eau de Parfum Purse Spray 0.33 fl oz
Coach$34.864.6★
COACH DREAMS SUNSET EDP 3.0 OZ
Coach$117.474.8★
Coach Floral Eau de Parfum Spray 1.0 fl oz
Coach$78.584.7★
What buyers say about coach poppy perfume for women
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome smell”
“lasts me all day”
“Fair cost”
“Great product”
“Item as described”
“Good price for the size”
“It is light and aromatic”
“Sweet and Refreshing”
“I also appreciate that it lasts well throughout the day without needing to constantly reapply”
“It has a really nice balance to it—bright at first”
What buyers complain about
“Smells terrible”
“Why does it cost so much for such a small bottle just because it is from NYC doesn't make it GREAT actually this stuff will burn your skin”
“Smaller than expected”
“Not Long Lasting”
“Burns skin and makes you Sneeze”
Common questions
- Is coach poppy perfume for women profitable to sell on Amazon United States?
- The niche generates $659K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.1%. Flapen's verdict: Skip it (44/100).
- How competitive is the coach poppy perfume for women niche?
- 2 brands and 10 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in coach poppy perfume for women?
- Top complaints mined from reviews: Smell, Value For Money, Size-Overall. The return rate is 0.0%.
- When does demand for coach poppy perfume for women peak?
- Demand peaks in Jan–Feb–Mar–Apr–May–Jun; the busiest month runs 7.2× the quietest.
- What does it cost to enter the coach poppy perfume for women niche?
- Listings span $34.86–$124.56; the average listing price is $85.16 (sweet spot $15–$100). The average incumbent carries 3,309 reviews — the moat a new listing must climb.