co worker gifts
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great162.67avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.02avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$6.28–$27.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 150K searches
According to Flapen's Amazon United States niche tracking, co worker gifts is a $11K/yr Amazon United States market (150K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
co worker gifts market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $96K–$128K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #2,364
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 18.7%
- Avg brand age
- 23 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
23
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
58%
Top 20: 98%
Open market
33%
- VIY Personal Card34%
- Paterr16%
- Yungyan5%
- Remerry4%
- JSENGIFT4%
- OASSIE3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.6% search growth over the last 90 days.Peak months: Apr, Nov, Dec · busiest ÷ quietest = 32.2×
Top co worker gifts search terms
- paraprofessional appreciation gifts98K/yr
- gifts for paraprofessionals21K/yr
- administrative professional day gifts for women6K/yr
- administrative professionals day gifts5K/yr
- secretary gift8K/yr
- gifts for secretaries12K/yr
Top co worker gifts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VIY Personal Card Paraprofessional gifts for women Paraprofessional appreciation necklace Teacher assistant appreciation week
VIY Personal Card$11.504.6★35 rev
Paterr 2 Pcs Paraprofessional Gifts Survival Kit Tote Bag Cosmetic Makeup Bag Teaching Assistant Appreciation Gifts for Women
Paterr$9.224.8★47 rev
Yungyan 35 Pcs Paraprofessional Appreciation Gift 16oz Glass Cup Tote Bag Leather Notebook Ballpoint Pen Highlighter Sticky Paper Clip Back to School Gifts for Paraprofessional Teaching Assistant
Yungyan$23.264.6★14 rev
Paterr 2 Pcs Paraprofessional Gifts Survival Kit Tote Bag Cosmetic Makeup Bag Teaching Assistant Appreciation Gifts for Women(Classic Black)
Paterr$10.074.8★47 rev
Remerry 12 Pcs Paraprofessional Appreciation Gifts Teacher Gifts for Women PARAS Make It Possible Includes Tote Bag Cosmetic Bag Glass Cup Candle Pen Notebook Bracelet Badge Holder for Paraeducator
Remerry$23.624.6★7 rev
Newest
by launch date
Luvsweets Paraprofessional Appreciation Gifts Bulk - 4Pcs Paraprofessional Thank You Birthday Christmas Retirement Gifts for Women Canva Makeup Cosmetic Bags Toiletry Pouch with Zipper
Luvsweets$16.1183 rev
Thank You Gifts For Women Administrative Professional Day Gifts Employee & Teachers Appreciation Present Thank You Gift Basket For Dental Assistant Principal Secretary Social Worker Coworker
Ithmahco$27.7318 rev
Fuutreo 3 Pcs Paraprofessional Appreciation Gifts for Women 20 oz Stainless Steel Tumbler Cup with Lid Canvas Tote Bag Leather Journal Thank You Gifts for Teaching Assistant Social Service Assistant
Fuutreo$17.6718 rev
Remerry 12 Pcs Paraprofessional Appreciation Gifts Teacher Gifts for Women PARAS Make It Possible Includes Tote Bag Cosmetic Bag Glass Cup Candle Pen Notebook Bracelet Badge Holder for Paraeducator
Remerry$23.627 rev
Meanplan 24 Pcs Paraprofessional Appreciation Gifts Bulk 24 oz Plastic Tumbler with Lids and Straws Paraprofessional Thank You Cups Travel Mugs Inspirational Gifts for Coworkers Office Supplies
Meanplan$24.6734 rev
Trending
90-day click momentumThank You Gifts For Women Administrative Professional Day Gifts Employee & Teachers Appreciation Present Thank You Gift Basket For Dental Assistant Principal Secretary Social Worker Coworker
Ithmahco$27.735.0★
sallrue Paraprofessional Shirts for Women Teacher para Life Tshirts Paras Make It Possible Tee Tops Pink
sallrue$12.994.7★
Paterr 2 Pcs Paraprofessional Gifts Survival Kit Tote Bag Cosmetic Makeup Bag Teaching Assistant Appreciation Gifts for Women
Paterr$9.224.8★
VIY Personal Card Paraprofessional gifts for women Paraprofessional appreciation necklace Teacher assistant appreciation week
VIY Personal Card$11.504.6★
Yungyan 35 Pcs Paraprofessional Appreciation Gift 16oz Glass Cup Tote Bag Leather Notebook Ballpoint Pen Highlighter Sticky Paper Clip Back to School Gifts for Paraprofessional Teaching Assistant
Yungyan$23.264.6★
What buyers say about co worker gifts
What buyers praise and complain about, mined from review topics.What buyers love
“Adorable gift to give”
“love the quality - the colors are nice and soft”
“it is just the right size”
“Adorable as pictured”
“Great price”
“brightened her day”
“soft”
“light weight perfect for an office gift”
“Thoughtful and lasting”
“Well done design”
What buyers complain about
“Too small”
“Looks cheap”
“Cheap and an embarrassment to give as a gift”
“Not as described”
“one of the button eyes”
“Feels cheap and looks cheap”
“Not worth the money”
“Its not thick either”
“does not stand up”
Top return reasons
Common questions
- Is co worker gifts profitable to sell on Amazon United States?
- The niche generates $11K/yr across 21 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +7.6%. Flapen's verdict: Skip it (42/100).
- How competitive is the co worker gifts niche?
- 19 brands and 23 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in co worker gifts?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Gifting Purpose. The return rate is 1.0%.
- When does demand for co worker gifts peak?
- Demand peaks in Apr–Nov–Dec; the busiest month runs 32.2× the quietest.
- What does it cost to enter the co worker gifts niche?
- Listings span $6.28–$27.73; the average listing price is $16.02 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.