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Clinique Night Cream

Fail

The top 5 brands take 100% of clicks, so Clinique Night Cream is a Fail.

Flapen Score
42
42 / 100
Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 48
Market size
$101K/yr25K searches / yr
90-day growth
+2.0%search demand this quarter
Competition
81%top-5 click share · 3 brands · 42 sellers

Flapen Score

Clinique Night Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Clinique Night Cream is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clinique Night Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Clinique Night Cream 25K times last year and spent an estimated $101K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 11.3% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+2.0%
Conversion, latest week
11.3%
Market size, estimated
$101Ka year
Peak month
December1.8× the quietest month
Top search term
clinique night cream15K searches a year

02 · Price

A sale here is worth $35.39.

Listings sell for $35.39 on average, from $14.69 to $71.57. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $35.39 that is $4K to $9K a year per listing.

Average price
$35.39inside the $15 to $100 sweet spot
Price range
$14.69–$71.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #129 within Face Moisturizers. It carries 12,556 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
3.6%
Average rank
#129in Face Moisturizers
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
12,556per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
87 months

Products

Top Clinique Night Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 192%
  • Brand 24%
  • Brand 34%
  • Open — no brand owns it (0%)

Demand

Clinique Night Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Clinique Night Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clinique night cream15K/yr
  • clinique night moisturizer5K/yr
  • clinique smart night cream3K/yr
  • clinique smart night3K/yr
  • clinique night cream anti-aging242/yr

Reviews and returns

What reviews say buyers love and hate about Clinique Night Cream

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Moist/Dry”
11%of negative reviews mention “Smell”
0.7%of orders come back
“Strange scent”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Clinique Night Cream questions

Answered from the same tracked data.