Clinique Happy for Men

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $411K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+16.1%

Conversion, latest week

4.2%

Market size, estimated

$411Ka year

Peak month

December10.7× the quietest month

Top search term

clinique happy for men94K searches a year

Listings sell for $55.64 on average, from $31.04 to $86.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 2,000 to 2,500 of them. At $55.64 that is $111K to $139K a year per listing.

Average price

$55.64inside the $15 to $100 sweet spot

Price range

$31.04–$86.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

2,000–2,500

Revenue per listing a year

$111K–$139K

Returns

0.0%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #512 within Men's. It carries 5,294 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

75%

Out of stock, average day

2.6%

Average rank

#512in Men's

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

5,294per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

90 months