Is clinique dramatically different moisturizing lotion profitable to sell on Amazon United States?

The niche generates $48K/yr across 10 tracked products. 90-day search growth is -6.7%. Flapen's verdict: Skip it (37/100).

How competitive is the clinique dramatically different moisturizing lotion niche?

1 brands and 3 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in clinique dramatically different moisturizing lotion?

Top complaints mined from reviews: Smell, Allergies, Value For Money. The return rate is 0.9%.

When does demand for clinique dramatically different moisturizing lotion peak?

Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 7.5× the quietest.

What does it cost to enter the clinique dramatically different moisturizing lotion niche?

Listings span $14.69–$40.86; the average listing price is $27.89 (sweet spot $15–$100). The average incumbent carries 11,092 reviews — the moat a new listing must climb.

clinique dramatically different moisturizing lotion

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.89

avg listing price — sweet spot $15–$100

Price range

Great$14.69–$40.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.7%

90-day search growth — must beat 0% to launch

Review moat

Bad11,091.5

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$48K

$48K/yr · 23K searches

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, clinique dramatically different moisturizing lotion is a $48K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

clinique dramatically different moisturizing lotion market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $56K–$70K; units × avg price
Conversion rate: 7.6%
Avg BSR: #151
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 71 months
Avg seller age: 136 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

Clinique100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 7.5×

Open Trend

Top clinique dramatically different moisturizing lotion products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Clinique Dramatically Different Moisturizing Lotion+ | Hydrating Face Mositurizer With Glycerin and Urea | Strengthens Skin Barrier | Step 3 in 3-Step Skin Care Routine 4.2 Fl Oz

Clinique$27.754.7★19,859 rev

Clinique Dramatically Different Moisturizing Lotion+ | Hydrating Face Mositurizer With Glycerin and Urea | Strengthens Skin Barrier | Step 3 in 3-Step Skin Care Routine 6.7 Fl Oz

Clinique$39.324.7★19,859 rev

Clinique Dramatically Different Moisturizing Gel | Oil-Free Face Moisturizer For Combination Oily to Oily Skin Types | Step 1 in 3-Step Skin Care Routine 6.7 Fl Oz

Clinique$40.864.7★5,096 rev

Clinique Dramatically Different Moisturizing Lotion+ | Hydrating Face Mositurizer With Glycerin and Urea | Strengthens Skin Barrier | Step 3 in 3-Step Skin Care Routine 1.7 Fl Oz

Clinique$15.044.7★19,859 rev

Clinique Dramatically Different Moisturizing Lotion+ SPF 35 | Face Moisturizer With SPF Glycerin & Hyaluronic Acid | Hydrating + Sun Protection 2.5 Fl Oz

Clinique$30.184.5★379 rev

Newest

by launch date

Clinique Dramatically Different Moisturizing Lotion+ SPF 35 | Face Moisturizer With SPF Glycerin & Hyaluronic Acid | Hydrating + Sun Protection 2.5 Fl Oz

Clinique$30.18379 rev

1y ago

Clinique Moisture Surge 100H Auto-Replenishing Hydrator Oil Free Face Moisturizer | With Hyaluronic Acid Aloe Bioferment and Vitamins C + E | For All Skin Types | Hydrating + Moisturizing 1 Fl Oz

Clinique$25.2418,096 rev

5y ago

Clinique 3-Step Dramatically Different Hydrating Jelly Face Moisturizer With Hyaluronic Acid For All Skin Types 4.2 Fl Oz

Clinique$27.952,516 rev

8y ago

Clinique 3-Step Dramatically Different Moisturizing Hydrating Face Cream | Face Moisturizer For Dry Skin Types 1.7 Fl Oz

Clinique$28.992,059 rev

10y ago

Clinique Dramatically Different Moisturizing Gel | Oil-Free Face Moisturizer For Combination Oily to Oily Skin Types | Step 1 in 3-Step Skin Care Routine 4.2 Fl Oz

Clinique$28.855,096 rev

10y ago

What buyers say about clinique dramatically different moisturizing lotion

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry36%

“Really moisturizing”

Quality-Overall12%

“EXCELLENT PRODUCT”

Suitability Combination Skin8%

“has noticeably improved the overall texture of my skin”

Soft Feel7%

“Leaves my face so soft”

Value For Money6%

“Great price”

Suitability Dry Skin5%

“It turns my dry skin into soft, smooth and touchable skin”

Smell2%

“now is scent free”

Weight Light2%

“Lightweight feel”

Durability2%

“Using for years”

Suitability Oily Skin2%

“Excellent choice for oily or combination skin or anyone who prefers a matte finish - should work great for dry skin as well”

What buyers complain about

Smell14%

“Bad smell”

Allergies11%

“Skin reaction”

Value For Money8%

“expensive”

Size-Overall6%

“Very, very small jar for the price”

Product Condition4%

“appears to have been used”

Suitability Dry Skin4%

“But I made the mistake of using this as someone who has dry skin”

Moist/Dry4%

“Did not hydrate my face”

Advertised Vs Actual Product3%

“However, this is advertised as including SPF 35 which it does not”

Skin Health2%

“it has bad reaction to my skin”

Oily/Greasy2%

“A bit of a greasy feel”

Top return reasons

Size-Overall15%

Moist/Dry14%

Advertised Vs Actual Product12%

Value For Money10%

Product Condition8%

Smell7%

Suitability Dry Skin5%

Oily/Greasy4%

Suitability Humid Weather3%

Functionality-Overall3%

Common questions

Is clinique dramatically different moisturizing lotion profitable to sell on Amazon United States?: The niche generates $48K/yr across 10 tracked products. 90-day search growth is -6.7%. Flapen's verdict: Skip it (37/100).
How competitive is the clinique dramatically different moisturizing lotion niche?: 1 brands and 3 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in clinique dramatically different moisturizing lotion?: Top complaints mined from reviews: Smell, Allergies, Value For Money. The return rate is 0.9%.
When does demand for clinique dramatically different moisturizing lotion peak?: Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 7.5× the quietest.
What does it cost to enter the clinique dramatically different moisturizing lotion niche?: Listings span $14.69–$40.86; the average listing price is $27.89 (sweet spot $15–$100). The average incumbent carries 11,092 reviews — the moat a new listing must climb.