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Clinical Strength Deodorant Men

Maybe

An estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Clinical Strength Deodorant Men is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$812K/yr393K searches / yr
90-day growth
+30.2%search demand this quarter
Competition
64%top-5 click share · 3 brands · 77 sellers

Flapen Score

Clinical Strength Deodorant Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Clinical Strength Deodorant Men is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clinical Strength Deodorant Men market on Amazon at a glance

Shoppers on Amazon United States searched for Clinical Strength Deodorant Men 393K times last year and spent an estimated $812K. All 3 brands take every click. Demand peaks in Feb. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +30.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $812K a year.

Searches, last 12 months
393K
Growth, 90 days vs prior 90
+30.2%
Conversion, latest week
13.4%
Market size, estimated
$812Ka year
Peak month
February2.5× the quietest month
Top search term
degree clinical protection for men80K searches a year

02 · Price

A sale here is worth $15.43.

Listings sell for $15.43 on average, from $7.74 to $42.61. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $15.43 that is $46K to $62K a year per listing.

Average price
$15.43inside the $15 to $100 sweet spot
Price range
$7.74–$42.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$46K–$62K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #145 within Deodorants & Antiperspirants. It carries 3,672 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#145in Deodorants & Antiperspirants
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
3,672per listing
Listings tracked
18

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 97 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
97 months

Products

Top Clinical Strength Deodorant Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

77

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 143%
  • Brand 238%
  • Brand 319%

Demand

Clinical Strength Deodorant Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 2.5×

Search terms

Top Clinical Strength Deodorant Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • degree clinical protection for men80K/yr
  • clinical strength deodorant men70K/yr
  • gillette clinical deodorant for men63K/yr
  • mens clinical strength deodorant38K/yr
  • dove clinical deodorant men20K/yr
  • clinical deodorant for men23K/yr
  • clinical strength deodorant for men16K/yr
  • gillette clinical16K/yr
  • degree clinical deodorant men7K/yr
  • gillette deodorant clinical5K/yr

Reviews and returns

What reviews say buyers love and hate about Clinical Strength Deodorant Men

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Smell”
16%of negative reviews mention “Smell”
0.3%of orders come back
“Overwhelmed by the strong scent”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Clinical Strength Deodorant Men questions

Answered from the same tracked data.